SALSA is inspired by two other link-based ranking algorithms, namely HITS and PageRank, in the following ways:
SALSA can be seen as an improvement of HITS.
It is computationally lighter since its ranking is equivalent to a weighted in/out degree ranking. The computational cost of the algorithm is a crucial factor since HITS and SALSA are computed at query time and can therefore significantly affect the response time of a search engine. This should be contrasted with query-independent algorithms like PageRank that can be computed off-line.
SALSA is less vulnerable to the Tightly Knit Community (TKC) effect than HITS. A TKC is a topological structure within the Web that consists of a small set of highly interconnected pages. The presence of TKCs in a focused subgraph is known to negatively affect the detection of meaningful authorities by HITS.
The Twitter Social network uses a SALSA style algorithm to suggest accounts to follow.2
Wang, Ziyang. "Improved Link-Based Algorithms for Ranking Web Pages" (PDF). cs.nyu.edu. New York University, Department of Computer Science. Retrieved 7 August 2023. https://cs.nyu.edu/media/publications/TR2003-846.pdf ↩
Pankaj Gupta, Ashish Goel, Jimmy Lin, Aneesh Sharma, Dong Wang, and Reza Bosagh Zadeh WTF: The who-to-follow system at Twitter, Proceedings of the 22nd international conference on World Wide Web http://dl.acm.org/citation.cfm?id=2488433 ↩