On 23 June 2018, the second anniversary of the EU referendum, People's Vote organised a march and protest from Piccadilly to Parliament Square in Central London. Speakers included actor Tony Robinson (who criticised the Labour leader Jeremy Corbyn for not attending the march), business owner Gina Miller, Liberal Democrats Leader Vince Cable, Labour MP David Lammy, Lucas and Soubry. An estimated 100,000 people attended the march.
On 27 October 2019, Roland Rudd, the founder of Finsbury PR and the chair of Open Britain – one of five organisations under the People's Vote umbrella – announced he wanted to sack James McGrory and Tom Baldwin, as the campaign's director and director of communications. More than 40 staff members walked out in protest at this decision and Rudd's effort to impose Patrick Heneghan as the campaign's interim chief executive. At a subsequent staff meeting Rudd was criticised as a city PR man who had rarely been seen in the offices and a motion of no confidence in his role was passed by 40 votes to 3. Earlier, Baldwin accused Rudd of taking a "wrecking ball" to a successful campaign through a "boardroom coup" while failing to consult other organisations in the campaign such as the European Movement and For our Future's Sake. Rudd later resigned as chair of Open Britain but retained control of money and data through a new holding company he had formed for the purpose called Baybridge UK. Alastair Campbell, a former head of strategy and communications in Tony Blair's Downing Street, accused Rudd of putting his personal status ahead of efforts to stop Brexit through a new referendum.
The campaign was a collaboration between several groups. They used a campaign office based in Millbank central London, apart from Wales for Europe which is based in Wales. The European Movement UK and Britain for Europe also have roughly 150 local campaign groups.
Minor groups which once worked alongside the People's Vote campaign included Britain for Europe, Infacts, Scientists for EU.
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