The company was founded on March 1, 2000, as NDcube, as a joint venture between Nintendo and the biggest advertising firm in Japan called Dentsu, hence the "ND" (Nintendo-Dentsu) in the name. Nintendo had 78% of the shares of the company at the time, while 13.3% of the shares were owned by Dentsu and the rest of the 8.7% were owned by other shareholders.2
In 2010, Nintendo decided to buy out the company's shares from Dentsu and the other shareholders, being then the major shareholder on the company, with its changing from 78% to 96% initially, to 97% in 2015, and since 2023, to 99% of the shares.345
Since 2010, many employees from Hudson Soft migrated to a restructured NDcube, which is also head by Hidetoshi Endo, a former president at Hudson Soft that assumed NDcube at the end of the 2000s.6
In 2019, the director of the Mario Party series since its Hudson Soft days, Shuichiro Nishiya, became the company's president in the place of Hidetoshi Endo, who was the president of NDcube for almost ten years.7
In 2024, NDcube was renamed to Nintendo Cube.8
Japanese: ニンテンドーキューブ株式会社, Hepburn: NintendōKyūbu Kabushiki Gaisha /wiki/Japanese_language ↩
"Nd Cube flatline". IGN. August 22, 2000. Retrieved January 28, 2010. http://cube.ign.com/articles/080/080452p1.html ↩
Pearson, Dan (August 26, 2010). "ND Cube now officially a subsidiary of Nintendo". Gamesindustry. Retrieved January 9, 2021. https://www.gamesindustry.biz/articles/2010-08-26-nd-cube-now-officially-a-subsidiary-of-nintendo ↩
NE, Brian (June 29, 2015). "Latest listing of Nintendo subsidiaries and affiliated companies". Nintendo Everything. Retrieved January 9, 2021. https://nintendoeverything.com/latest-listing-of-nintendo-subsidiaries-and-affiliated-companies/ ↩
"COMPANY". エヌディーキューブ株式会社 (in Japanese). January 11, 2018. Retrieved October 30, 2023. https://www.ndcube.co.jp/company ↩
"Hudson's Ashes: A Tale of Nd Cube's Party Past - Feature". Nintendo World Report. http://www.nintendoworldreport.com/feature/35784/hudsons-ashes-a-tale-of-nd-cubes-party-past ↩
"COMPANY". January 11, 2018. https://www.ndcube.co.jp/company ↩
Scullion, Tom (September 2, 2024). "Mario Party developer NDCube has changed its name". Video Games Chronicle. Retrieved September 2, 2024. https://www.videogameschronicle.com/news/mario-party-developer-ndcube-has-changed-its-name/ ↩
Co-developed with Nintendo EPD /wiki/Nintendo_EPD ↩