The Literary Digest

The Literary Digest was an American general interest weekly magazine published by <a href="/facts/Funk_%2526_Wagnalls/hqhR7sBw">Funk & Wagnalls</a>. Founded by <a href="/facts/Isaac_Kaufmann_Funk/CdHRyT5Y">Isaac Kaufmann Funk</a> in 1890, it eventually merged with two similar weekly magazines, Public Opinion and <a href="/facts/Current_Literature/J5Mmfy9t">Current Opinion</a>. 
The magazine gained notoriety when its poll of the <a href="/facts/1936_United_States_presidential_election/bhK2kfLv">1936 United States presidential election</a> substantially missed the final result, predicting a landslide victory for <a href="/facts/Republican_Party_(United_States)/XXM1EVPr">Republican</a> candidate <a href="/facts/Alf_Landon/FpEHNmQC">Alf Landon</a> over <a href="/facts/Democratic_Party_(United_States)/MNe3nDrL">Democratic</a> incumbent President <a href="/facts/Franklin_D._Roosevelt/HtG9vMQv">Franklin D. Roosevelt</a>: in the election, Roosevelt defeated Landon in an unprecedented landslide.
The magazine ultimately ceased publication in 1938.

The Literary Digest open-in-new

The Literary Digest