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Reference.org
Crowd manipulation
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<p>Crowd manipulation is the intentional or unwitting use of techniques based on the principles of <a href="/facts/Crowd_psychology/kG2ksW8C">crowd psychology</a> to engage, control, or influence the desires of a <a href="/facts/Crowd/eFBkf8J5">crowd</a> in order to direct its behavior toward a specific action. </p>