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Multivariate testing in marketing
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<p>In <a href="/facts/Marketing/LttVQ66t">marketing</a>, multivariate testing or multi-variable testing techniques apply <a href="/facts/Statistical_hypothesis_testing/yv9RPF6U">statistical hypothesis testing</a> on multi-variable systems, typically consumers on websites. Techniques of <a href="/facts/Multivariate_statistics/tDuNcWrL">multivariate statistics</a> are used. </p>