Hyperpersonal model

<p>The hyperpersonal model is a model of interpersonal communication that suggests <a href="/facts/Computer-mediated_communication/Iw7UbAuQ">computer-mediated communication</a> (CMC) can become hyperpersonal because it "exceeds [face-to-face] interaction", thus affording message senders a host of communicative advantages over traditional face-to-face (FtF) interaction. The hyperpersonal model demonstrates how individuals communicate uniquely, while representing themselves to others, how others interpret them, and how the interactions create a reciprocal spiral of FtF communication. Compared to ordinary FtF situations, a hyperpersonal message sender has a greater ability to strategically develop and edit self-presentation, enabling a selective and optimized presentation of one's self to others.
</p><p>Communication professor <a href="/facts/Joseph_Walther/n2f5jKg0">Joseph Walther</a> is credited with the development of this theory in 1996, synthesizing his and others' extensive research on computer-mediated communication.
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Hyperpersonal model open-in-new

Hyperpersonal model