AddToAny is a universal sharing platform that can be integrated into a website by use of a web widget or plugin. Once installed, visitors to the website can share or save an item using a variety of services. AddToAny makes money by selling anonymous aggregate sharing data to advertisers.
History
- March 2006, launched.
- July 2011, acquired by social commerce site Lockerz.2
- June 2013, reacquired by Pat Diven II, original founder.34
External links
References
"AddToAny's founder buys company back from Lockerz 2 years after acquisition". VentureBeat. 2 July 2013. https://venturebeat.com/2013/07/02/addtoanys-founder-buys-company-back-from-lockerz-2-years-after-acquisition/ ↩
"Lockerz Acquires AddToAny". TechCrunch Profile. 12 July 2011. https://techcrunch.com/2011/07/12/kleiner-backed-lockerz-acquires-social-sharing-platform-addtoany/ ↩
"AddToAny's founder buys company back from Lockerz 2 years after acquisition". VentureBeat. 2 July 2013. https://venturebeat.com/2013/07/02/addtoanys-founder-buys-company-back-from-lockerz-2-years-after-acquisition/ ↩
"Diven Reacquires AddToAny from Lockerz". TechCrunch. 2 July 2013. https://techcrunch.com/2013/07/02/lockerzs-pivot-continues-as-it-sells-the-addtoany-link-sharing-tool-back-to-its-founder/ ↩