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Graphika
American media analysis company

Graphika is an American social network analysis company known for tracking online disinformation. It was established in 2013.

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History

Graphika was founded in 2013 by John Kelly, a computational social scientist with a PhD from Columbia University.4 It is based in New York.5

Graphika has identified disinformation campaigns by the Internet Research Agency, a Russian troll farm, targeting voters in the 2016 and 2020 United States presidential elections and the 2022 elections.678 It has also uncovered Chinese-linked disinformation campaigns, such as a network of fake social media accounts promoting misinformation about COVID-19 vaccines in 20209 and deepfake news anchors promoting pro-China propaganda in 2023.10

In 2023, Graphika identified an influence operation targeting voters in the 2024 Taiwanese presidential election.11 In 2024, it traced the creation of deepfake pornographic images of Taylor Swift back to a 4chan community.12

Operation

Graphika says it relies on artificial intelligence to analyze online communities and identify coordinated operations.13

Graphika works with companies such as Google, Facebook and Twitter.1415 It has stated that it provides intelligence to the companies it works with, so that they can make their own strategic decisions.16

References

  1. Melendez, Steven (March 9, 2021). "How Graphika fights misinformation by tracking it across social media". Fast Company. Archived from the original on July 3, 2023. Retrieved February 10, 2024. https://www.fastcompany.com/90600377/graphika-most-innovative-companies-2021 ↩

  2. "TIME100 Most Influential Companies 2023: Graphika". Time. 2023-06-21. Archived from the original on 2023-12-09. Retrieved 2024-02-10. https://time.com/collection/time100-companies-2023/6285204/graphika/ ↩

  3. Murphy, Margi (April 24, 2023). "These Online Detectives Have Raised $300 Million to Keep Lies From Triggering the Next Bank Run". Bloomberg News. Archived from the original on 24 April 2023. Retrieved 2024-03-12. https://www.bloomberg.com/news/articles/2023-04-24/alethea-graphika-are-using-ai-to-help-companies-fight-disinformation-online ↩

  4. Murphy, Margi (April 24, 2023). "These Online Detectives Have Raised $300 Million to Keep Lies From Triggering the Next Bank Run". Bloomberg News. Archived from the original on 24 April 2023. Retrieved 2024-03-12. https://www.bloomberg.com/news/articles/2023-04-24/alethea-graphika-are-using-ai-to-help-companies-fight-disinformation-online ↩

  5. "China's deepfake anchors spread disinformation on social media, Graphika says". Radio Free Asia. Archived from the original on 2024-01-16. Retrieved 2024-03-12. https://www.rfa.org/english/news/china/china-deepfake-02082023032941.html ↩

  6. Timberg, Craig; Romm, Tony (2018-12-17). "New report on Russian disinformation, prepared for the Senate, shows the operation's scale and sweep". The Washington Post. ISSN 0190-8286. Archived from the original on 2024-03-10. Retrieved 2024-03-12. https://www.washingtonpost.com/technology/2018/12/16/new-report-russian-disinformation-prepared-senate-shows-operations-scale-sweep/ ↩

  7. Wong, Julia Carrie (2019-10-21). "Facebook discloses operations by Russia and Iran to meddle in 2020 election". The Guardian. ISSN 0261-3077. Archived from the original on 2024-01-23. Retrieved 2024-03-12. https://www.theguardian.com/technology/2019/oct/21/facebook-us-2020-elections-foreign-interference-russia ↩

  8. Sabin, Sam (November 4, 2022). "Russian-linked disinformation is targeting far-right voters: Report". Axios. Archived from the original on September 27, 2023. Retrieved March 12, 2024. https://www.axios.com/2022/11/04/russian-disinfo-far-right-voters ↩

  9. "Chinese Spam Network Aims to Discredit U.S. COVID Vaccine". PBS Frontline. Archived from the original on 2024-01-16. Retrieved 2024-03-12. https://www.pbs.org/wgbh/frontline/article/chinese-spam-network-aims-to-discredit-u-s-covid-vaccine-and-response-report-finds/ ↩

  10. "Deepfake 'news anchors' in pro-China footage: research". France 24. 2023-02-08. Archived from the original on 2024-03-12. Retrieved 2024-03-12. https://www.france24.com/en/live-news/20230208-deepfake-news-anchors-in-pro-china-footage-research ↩

  11. Bond, Shannon (December 13, 2023). "Fake social media accounts are targeting Taiwan's presidential election". NPR. Archived from the original on February 29, 2024. Retrieved March 12, 2024. https://www.npr.org/2023/12/13/1219080681/fake-social-media-accounts-are-targeting-taiwans-presidential-election ↩

  12. Belanger, Ashley (2024-02-05). "4chan daily challenge sparked deluge of explicit AI Taylor Swift images". Ars Technica. Archived from the original on 2024-02-09. Retrieved 2024-03-12. https://arstechnica.com/tech-policy/2024/02/4chan-daily-challenge-sparked-deluge-of-explicit-ai-taylor-swift-images/ ↩

  13. Smalley, Suzanne (2022-10-21). "Is a more collaborative approach the answer to fighting global disinformation?". CyberScoop. Archived from the original on 2023-12-07. Retrieved 2024-03-12. https://cyberscoop.com/graphika-pitches-disinformation-threat-center/ ↩

  14. Melendez, Steven (March 9, 2021). "How Graphika fights misinformation by tracking it across social media". Fast Company. Archived from the original on July 3, 2023. Retrieved February 10, 2024. https://www.fastcompany.com/90600377/graphika-most-innovative-companies-2021 ↩

  15. Murphy, Margi (April 24, 2023). "These Online Detectives Have Raised $300 Million to Keep Lies From Triggering the Next Bank Run". Bloomberg News. Archived from the original on 24 April 2023. Retrieved 2024-03-12. https://www.bloomberg.com/news/articles/2023-04-24/alethea-graphika-are-using-ai-to-help-companies-fight-disinformation-online ↩

  16. Murphy, Margi (April 24, 2023). "These Online Detectives Have Raised $300 Million to Keep Lies From Triggering the Next Bank Run". Bloomberg News. Archived from the original on 24 April 2023. Retrieved 2024-03-12. https://www.bloomberg.com/news/articles/2023-04-24/alethea-graphika-are-using-ai-to-help-companies-fight-disinformation-online ↩