In service industries, such as education, a program manager or program director researches, plans, develops and implements one or more of the firm's professional services. For example, in education, a program director is responsible for developing and maintaining degree-granting programs and/or other educational services.
In program management, the Program Director is a senior manager responsible for the overall success of the program.
A program director's role in a company that sells professional services is similar to a product manager's role in a company that sells tangible goods.
Broadcasting
See also: Director of network programming
In radio or television, a program director or director of programming is the person that decides what radio program or TV program will be broadcast and when.
Non-profits
In the context of non-profit organizations, a program director is responsible for managing one or more of the organization's programs or services in a role similar to that of a chief operating officer.
References
Filicetti, John (August 20, 2007). "PMO and Project Management Dictionary". PM Hut. Retrieved 21 November 2009. http://www.pmhut.com/pmo-and-project-management-dictionary ↩