In advertising, a bald assertion in advertising (or non-establishment claim) is a subcategory of a false advertising claim. A bald assertion is a statement used in marketing, advertising or promotions by a company without proof or evidence of truth. An example of such advertising practices is when a company claims their product is the best on the market.
We don't have any images related to Bald assertion yet.
You can add one yourself here.
We don't have any YouTube videos related to Bald assertion yet.
You can add one yourself here.
We don't have any PDF documents related to Bald assertion yet.
You can add one yourself here.
We don't have any Books related to Bald assertion yet.
You can add one yourself here.
We don't have any archived web articles related to Bald assertion yet.
References
Ferrell, O.C.; Fraedrich, John; Ferrell, Linda (2016). Business Ethics: Ethical Decision Making & Cases (11th ed.). Cengage Learning. p. 78. ISBN 978-1305500846. 978-1305500846 ↩