Menu
Home Explore People Places Arts History Plants & Animals Science Life & Culture Technology
On this page

Roblox Corporation developed Roblox, an online game creation platform launched in 2006 by David Baszucki and Erik Cassel. It enables users to program and explore millions of user-made games called "experiences," built with Lua scripting via Roblox Studio. While free-to-play, Roblox features in-game purchases via its virtual currency Robux, supporting a robust virtual economy where developers can convert Robux to real money through the Developer Exchange. The platform has hosted virtual concerts and advergames. Its rapid growth, boosted during the COVID-19 pandemic, led to 85.3 million daily users by 2025, but Roblox faces criticism over content moderation and microtransaction concerns, resulting in bans in countries like China and Turkey.

We don't have any images related to Roblox yet.
We don't have any YouTube videos related to Roblox yet.
We don't have any PDF documents related to Roblox yet.
We don't have any Books related to Roblox yet.

Overview

Roblox is an online game platform and game creation system built around user-generated content and games,12 officially referred to as "experiences".3 Games can be created by any user through the platform's game engine, Roblox Studio,4 and then shared to and played by other players.5 The games featured on Roblox vary in genre, from role-playing games to ones centered around escaping prison, among others.6 The platform is made to appeal to a family-friendly audience, and has been described as a massively multiplayer online game (MMO).7

While Roblox is free-to-play, it features a virtual currency known as Robux that can be purchased with real-world money. Robux can be used to purchase virtual items that the player can use on their virtual character (or "avatar") on the platform, or access experiences that require payment.8 As with games, avatar items on Roblox are mainly user-generated,9 though most items on the platform were made by Roblox themselves for most of the platform's history.10 Through the platform's "Developer Exchange" program, creators on the platform are able to exchange their earned Robux to real-world money.11 In addition, Roblox features a monthly service called "Roblox Premium", with its subscribers gaining access to more features on the platform and a monthly stipend of Robux.12

Virtual economy

Roblox features a large virtual economy centered around its Robux virtual currency.1314 The currency allows users to buy, sell and create virtual items.15 Roblox also has a service called "Roblox Premium", a monthly subscription that gives users monthly stipends of Robux (with the amount depending on the selected subscription tier), discounts when purchasing items, more Robux being granted per purchase, and access to the item trading system.1617

Similarly to games, many items on Roblox are user-generated.1819 While only Roblox developers were able to create avatar items early on,20 the capabilities of user-generated content has expanded greatly over time.21 Since 2019, select users have gained the ability to publish avatar accessories, animations,22 bundles and more.232425 Some items on Roblox have a "limited" status, with only a few being available and the price of the item based on supply and demand rather than a fixed price. These items function similarly to non-fungible tokens. The prices of limited items range, with the most valuable ones costing millions of Robux.26 After the original supply of that item runs out, players can resell them for a higher price. Additionally, users with an active Roblox Premium subscription are able to trade limiteds amongst each other.27 Limited items made by the community cannot be traded and this feature is restricted to official items.28

Developers on the platform are able to create purchasable content through one-time purchases.29 Through the Roblox "Developer Exchange" program, users are able to exchange their earned Robux for real-world money,30 as long as they have at least 30,000 Robux.31 In 2020, Roblox reported that roughly 345,000 game developers on the platform earned money through the program.3233 Avatar item creators have also been able to generate profit with the platform, with some individuals designing items as a full-time job. It has been reported that the highest-earning creators have earned over $100,000 a year from item sales.34

A sizeable amount of scams are on Roblox, largely revolving around messages promoting websites and games that are designed to appear to give out free Robux.35 Furthermore, there are people in the community known as "beamers" who compromise Roblox accounts to steal and sell their items on the platform's black markets. They employ various techniques, such as creating phishing websites or create ploys in order to acquire a victim's session token.36 Once they gain access to the victim's account, these "beamers" steal and subsequently sell valuable limited items owned by the victims for real-world currency or cryptocurrency through marketplace sites or Discord chat rooms. The slang term "beaming" is commonly used to describe this entire process on Roblox. Roblox does offer hacking victims a "rollback" for their items, although this is only offered once per account.37

Roblox Studio and game design

Roblox Studio is the platform's game engine38 and game development software.3940 The engine and all games made on Roblox predominantly uses Luau,41 a dialect of the Lua 5.1 programming language.42 Since November 2021, the programming language has been open sourced under the MIT License.4344 Some aspects of the engine were created using C++.45 To assist in the creation of games, Roblox Studio features multiple pre-made templates that users can modify.46

As of 2020, Roblox reported that more than 2 million developers used Roblox Studio to create more than 20 million games per year. They also reported that a majority of developers were minors.4748 While some developers might not make money by creating games on Roblox, it has been noted that the platform still assists with teaching people game design and how to code.4950

Games

See also: List of Roblox games

Due to its status as a user-created games platform, Roblox has a variety of popular games; as of July 2020, at least 20 games had been played more than one billion times, and at least 5,000 have been played more than one million times.51 The highest concurrent player count on a single Roblox game was with Grow a Garden, which achieved over 16 million concurrent players in June 2025.52 TechCrunch noted in March 2021 that Roblox games are largely distinct from established traditions in free-to-play video games, finding that successful Roblox games were geared towards immediate satisfaction, and finding that the addition of tutorials significantly decreased player engagement, contrary to established wisdom about free-to-play games.53 Many companies have used Roblox to host advergames promoting their products.545556

History and development

2004–2009: Creation and early history

Roblox was created in 2004 by co-founders and software engineers David Baszucki and Erik Cassel. Prior to the creation of the platform, both Baszucki and Cassel worked for Knowledge Revolution, a company that specialized in creating educational and physics simulation software. After Knowledge Revolution was acquired by MSC Software, the two left the company and Baszucki began investing in earlier social media sites like Friendster. Around this time, Baszucki came up with the idea of a physics sandbox with creation tools and a social networking aspect. Baszucki and Cassel began development on Roblox shortly afterwards, modeled after Baszucki's vision, and also created the Roblox Corporation. Early in its development, Roblox was known as Dynablocks. It was determined early on in development that the two would design Roblox to rely entirely on user-generated content, only providing the tools necessary for people to develop games, as well as the server hosting later in development.57

Baszucki and Cassel worked alone while making the earlier versions of Roblox, and created their own games on the platform before the creation tools were completed. These early versions of Roblox were extremely basic, with player avatars having not been animated yet and various features only being present in their most simplified form. They also advertised Roblox on some websites, leading to a few dozen players joining the platform as playtesters. In mid-2006, the first two employees that weren't Cassel or Baszucki were hired to work on the platform's other features. These employees were Matt Dusek and John Shedletsky, with Dusek being responsible for working on the platform's communication aspects.58

Roblox was officially released on September 1, 2006,59 with Roblox Studio being made available that same year. Games that were made by the community early in the platform's history included paintball games, haunted houses and model trains that players could ride. In 2008, the Roblox Corporation stopped actively creating their own games to demonstrate the platform's capabilities, becoming entirely reliant on user-created games.60 During this time in 2007, Roblox introduced the "Builders Club" membership subscription, which allowed for users to create more games under their account, sell virtual clothing, remove outside advertisements from the site and gain Robux daily.61 Early in the platform's history, it had two separate currencies: Robux and Tickets, with the latter often being referred to as "Tix".62

2010–2015: Early growth

Roblox's growth continued throughout 2010 and the following years. By August 2011, Roblox had about 6.8 million active users monthly, becoming the second-most popular kids entertainment site. Its profits also continued to increase, with the platform's profit that year up 75% from 2010;63 in June 2011, the company held a fundraiser that raised over $4 million.64 By January 2014, the platform's monthly player count had increased 10 to 12 million monthly players, although a majority of those players did not have registered accounts and instead played as "guests".65

By this point in the platform's history, several games had been played million of times. One of the most successor creators on the platform at the time was Luke Weber, known on Roblox as "Stickmasterluke", who had a following of over ten million plays across all of his games combined.66 In August 2011, the first in-person convention centered around Roblox, known as the Roblox Rally, was held in San Francisco.67 It was attended by over 1,000 people.68 In 2013, the platform's co-founder Cassel died from cancer.69

Throughout 2012, versions of Roblox for mobile devices were developed. By May, they had already released a stripped-down version of the platform for iOS that only included its social features, but did not allow users to play games on it. A version of the game for macOS was also released by that point. On December 11 of that year, a full version of Roblox for iOS was released that allowed users to play games,70 although users were not able to use Roblox Studio. After completing development on the iOS version, Roblox began looking into releasing a version for Android devices, as well as video game consoles.71 The version for Android was released on July 16, 2014.72 A version of Roblox for Xbox One was announced in September 2015 and released on November 20.73 This version initially only released with selection of 15 games chosen by Roblox staff, due to concerns regarding Entertainment Software Rating Board standards. A system that allowed users to publish their games on the platform was later released, based on an approval process.74

From 2013 to 2014, Roblox released several updates to their development tools, adding new features.75 Among these new features was the Developer Exchange program,7677 which initially only allowed payouts of up to $500.78 Other updates released around this time included adding support for character animations, Roblox Studio plugins, and Developer Stats, a feature that shows developers various statistics about their games, such as how many players were playing their game and for how long.79 In May 2015, Roblox released an update that adjusted its physics engine to be more smooth and realistic, rather than being oriented around blocks. This also came with a feature called Smooth Terrain, which increased the graphic fidelity of in-game terrain.80

2016–2020: Accelerated growth and COVID-19

In the latter half of the 2010s, Roblox began to rapidly grow in popularity. By December 2016, the platform had about 30 million monthly active users, a number that had increased to 90 million by April 2019.81 The platform's growth was further accelerated by the COVID-19 pandemic beginning in 2020, where lockdowns led tens of millions of children to use Roblox as a means of communication.8283 Between March and April, Roblox reported having over 120 million monthly active players, which by that point the company said included over half of all kids in the United States that were under the age of 16.84 Additionally, the average number of daily active players in 2020 had increased by 85% compared to 2019.85 By this point, over 20 games had been played more than one billion times, and at least 5,000 had been played more than one million times.86 The most popular game on the platform around this time was the role-playing game Adopt Me!, which had been played over 10 billion times by July 2020 and had set a platform record of over 1.6 million users on at once.87

In light of the platform's newfound popularity and use during lockdowns, Roblox introduced a new "Party Place" system, which were specific spaces that players could use to arrange meetups and events, such as virtual concerts.88 Around this time, Roblox began further working towards a vision that Baszucki described as a 30-year long plan where in which users have a "fully-fledged digital identity" in an environment such as Roblox.89 In July 2020, Baszucki formally announced plans and goals for Roblox developers and users to build a "metaverse", a concept that refers to several interconnected virtual worlds. As part of these plans, several other features were announced that would allow creators more freedom in their works, hoping to make them more "immersive" and making collaboration between developers easier. Features that were introduced around this time included Developer Events, a service that would allow creators to create and manage in-game events, and allow users to easily discover these events. He also announced a partnership between Roblox and record label Monstercat, giving users and creators the ability to use their catalog in games.90 In August 2019, Roblox began allowing select users to upload their own accessories, a service that was later expanded to include various other types of accessories.91

Around this time, Roblox optimized the way that its different releases were developed over the course of 3 years, reaching a point where only a minimal amount of engineers were needed to maintain the platforms it was available on and all versions functioned off of the same APIs.92 In April 2016, Roblox became available for Oculus Rift, alongside a variety of quality-of-life features made specifically for that platform. The company also expressed interest in porting Roblox to other virtual reality devices in the future.93 In June of that year, the company also released a dedicated app for Windows 10.94 Efforts were also made towards making Roblox more accessible, with automatic machine translation being added to in-game chat in 2020, initially supporting 9 languages.95 In 2019, the Roblox Corporation signed a partnership deal with Tencent to bring Roblox to China,96 and was given permission to release in the region on December 3, 2020.97

During this time period, several features from the platform were removed. In 2016, Roblox discontinued its secondary currency, "Tickets", making Robux the platform's only currency. It was removed due to the company believing newer players would get confused by the presence of two separate currencies.98 In October 2017, Roblox removed the ability for people to play as a "guest", which allowed users to play games on the platform without having to use an account.99 That same year, Roblox discontinued its official player forums for an undisclosed reason.100 Additionally, in 2019, Roblox released Roblox Premium, which replaced its previous Builders Club membership.101

2021–present

The growth of Roblox, both as a platform and as a company, continued into 2021 and the following years.102103104 In March 2021, the Roblox Corporation went public, and became valued at $45 billion.105 Throughout 2021, Roblox averaged 45.5 million daily active users, a 40% increase from the end of 2020.106 In 2023, Roblox released public beta versions of the platform for Quest 2 and Meta Quest Pro on July 27, with full versions released in September.107 At the same time, ports of Roblox for PlayStation 4 and 5 were announced,108 and later released on October 10.109 In 2021, Roblox made it to where games on the platform are referred to as "experiences" following the platform's involvement in the Epic Games v. Apple lawsuit.110 In June of that year, Roblox was sued by the National Music Publishers' Association (NMPA), alleging that the platform allowed users to upload copyrighted music without obtaining proper licensing, and made children believe that pirating music was acceptable.111 The lawsuit was dropped by September, ending with the Roblox Corporation and the NMPA forming a collaboration to establish a framework for future publisher partnerships.112

After being given permission in late 2020, Roblox released in China in July 2021.113 This version of the platform, officially known as LuoBu,114 was published and operated by Tencent,115 and was heavily restricted due to China's regulations on video games.116 LuoBu failed to grow to substantially throughout its history, and was unable to generate much profit.117 In January 2022, LuoBu was shut down, with Roblox stating that they were going to redevelop the release, and that LuoBu was only ever intended to be a test version.118 In July of that year, documents of business slides from presentations as early as 2017 were leaked online by an unknown hacker. These documents revealed that the Roblox Corporation was planning to make several changes to the platform worldwide to comply with Chinese internet censorship laws, and that prior to canceling operations, they were concerned that Tencent would hack the platform and attempt to create a competitor.119

Roblox's business model throughout this time has continued to be based around creating a metaverse, and attempting to increase the platform's appeal.120121122 In 2021, Baszucki further detailed the companies vision for Roblox to become a metaverse, highlighting "eight different characteristics" that the platform would strive to accommodate for. He also discussed the Ready Player One and Ready Player Two books as being inspirations for the company's ideas.123 Features that were added to Roblox during this time have included voice chat124 for users over the age of 13 that had their age verified through ID.125 Voice chat was then followed by facial animations based on the real-world motion tracking of the players face, which was announced in 2022126 and released in 2023.127 In March 2024, two generative artificial intelligence tools that were added to Roblox Studio in an effort to speed up content creation. These tools were for automatic avatar customization and texture generation, the former being able to automatically convert three-dimensional body meshes into live-animated avatars and the latter creating textures of objects based on a text-to-image model.128129

Also announced in 2022 were age ratings for games,130 a system created by the company to increase the platform's appeal to the young adult audience, which was the fastest growing demographic on Roblox, by allowing for more mature experiences.131 Initially, the highest rating that games could be given was 13+,132 although in June 2023, a 17+ rating was introduced that would permit games to feature more graphic violence, romantic themes and alcohol usage.133 Similarly, in November 2024, Roblox revamped its parental controls system, adding new safety measures for users under the age of 13, such as screen time and whether or not the child can exchange private messages with other users and allowing parents to create separate accounts to control their child's account.134135136

Community and culture

As of February 2025, Roblox has reported over 85.3 million daily active users.137 According to the company, the monthly player base includes half of all American children under the age of 16.138139140 Players have used the platform to express political activism, with some users declaring their support for the George Floyd protests and Black Lives Matter,141 and some using the platform to perform activities that were paused by COVID-19 lockdowns like religious processions.142 Part of Roblox's reputation was due in part to its original sound effect for when a character died, often transcribed and titled as the "oof" sound effect, which became an internet meme.143 The sound was originally produced by Joey Kuras and Tommy Tallarico144 for the video game Messiah (2000), but was replaced in 2022 after Roblox and Tallarico entered a copyright dispute.145146

Events

Roblox occasionally hosts real-life and virtual events. They have in the past hosted events such as BloxCon, which was a convention for ordinary players on the platform,147 as well as virtual Easter egg hunts,148 Halloween events, "Giftsplosions" and also hosted an annual event called the "Bloxy Awards", an awards ceremony that also functions as a fundraiser. The 2020 edition of the Bloxy Awards, held virtually on the platform, drew 600,000 viewers.149150 In 2022, "Bloxy Awards" got rebranded into the "Roblox Innovation Awards".151 Roblox Corporation annually hosts the Roblox Developers Conference, a three-day, invite-only event in San Francisco where top content creators on the site learn of upcoming changes to the platform.152 The company has also hosted similar events in cities like London.153

Roblox occasionally engages in events to promote films, such as ones held to promote Wonder Woman 1984 and Aquaman.154155 Roblox has also hosted virtual concerts, such as the one starring Lil Nas X; during that concert, Lil Nas X debuted his song "Holiday".156157158 Future virtual concerts starred artists like Swedish singer Zara Larsson159 and American band Twenty One Pilots.160161 In October 2021, Roblox partnered with Chipotle Mexican Grill to give $1 million of burritos away to the first 30,000 people every day as a part of Chipotle's "Halloween Boorito" promotion.162 In March 2025, "The Hunt: Mega Edition", (previous to "The Hunt: First Edition") where players competed in 25 different Roblox games for a prize of $1 million, had started.163

Reception

Critical reception of Roblox has been generally positive. Common Sense Media rated Roblox 4 out of 5 stars, praising the website's variety of games and ability to encourage creativity in children while finding that the decentralized nature of the platform meant game quality varied, and recommended disabling chat functions for young players to prevent possibly harmful interactions.164 Patricia E. Vance of the Family Online Safety Institute advised parents to monitor their child's interactions on the platform but praised the platform for "...allowing kids to play, explore, socialize, create and learn in a self-directed way", and granting special praise to Roblox Studio for its ability to encourage children to experience game development.165 Trusted Reviews, in its overview of the platform, also praised Roblox Studio, stating that "for anyone seeking to develop their computer science skills, or create projects that will instantly receive feedback from a huge audience, the appeal is obvious".166

Roblox has been criticized several times due to the content that is present on the platform,167 specifically the presence of sexual168169 or politically extremist-related material.170171172173 Similarly, its chat and game filtration system has been negatively received.174175 Examples of sexual or politically extreme content that has appeared on the platform throughout its history include places themed around virtual sex clubs and nightclubs, all of which are generally referred to as "condo" games,176 and content related to far-right ideologies such as neo-fascism and neo-Nazism,177178 such as games that allow players to roleplay as Nazis or recreate real world massacres such as the Christchurch mosque shootings,179180 the Columbine High School massacre and the Uvalde school shooting.181 To combat the presence of this content, Roblox has over 1,600 people working to remove such material from the platform,182 and also offers privacy settings and parental controls;183 a 2020 investigation by Fast Company found that sexual content was very prevalent on Roblox and likened attempts to remove the material to whack-a-mole.184185 The platform has also seen numerous reports of sexual predation on child players,186187 which a 2024 Bloomberg Businessweek report attributed to insufficient moderation, which has been viewed as overly reliant on artificial intelligence, and also due to how users on the platform are anonymous.188

Roblox's business model has also been criticized, with the platform being accused of featuring exploitative practices that target children;189190 Professor Jane Juffer at Cornell University accused Roblox of encouraging consumerism in children.191 Some found that the platform made it very easy to purchase microtransactions, leading to numerous instances where children have spent large sums of money on the platform without parents' knowledge.192193 In April 2022, Truth in Advertising filed a complaint against Roblox with the Federal Trade Commission for false advertising, mainly failing to disclose when advertising is present, such as with advergames and brand ambassadors.194 As a response, Roblox hid advertisements from users under the age of 13 starting in March 2023.195 However, these restrictions did not apply to advergames, leading to further criticism by Truth in Advertising and children's digital rights organization 5Rights.196 Investigative journalism YouTube channel People Make Games accused the platform of "exploiting" younger game developers by promising them large amounts of money from creating games, only to apply high revenue cuts and leaving creators with little to no income. They likened the platform's business model to a company scrip.197198 After Roblox requested the channel to take down the video, People Make Games released several more accusations towards Roblox, focused on an alleged lack of oversight of developers and a method for people to address developer abuse, leading to child developers being exploited for labor on third-party platform's. They also criticized the platform's virtual economy, comparing the limited collectibles market to gambling.199200201202 It has also been accused by Hindenburg Research of artificially inflating its monthly active player count.203

Restrictions by country

Roblox is blocked or banned in several countries: China, Jordan, North Korea, Oman and Turkey.204 Additionally, it was banned in the United Arab Emirates from 2018 to 2021,205 and Guatemala issued a warning about the platform to parents in 2021.206 The reasons behind these bans differ from country to country, with Turkey banning it due to content that may lead to gambling and child sexual abuse.207208209 Additionally, the Netherlands and Belgium have restricted certain games on the platform due to their regulations on in-game "lootboxes", which give out items based on random or unknown chances, to reduce children's exposure to gambling.210 In February 2025, Bloomberg News reported that Roblox was under investigation by the U.S. Securities and Exchange Commission for unknown reasons.211212

Revenue

During the 2017 Roblox Developers Conference, officials said that creators on the game platform, of which there were about 1.7 million as of 2017,213 collectively earned at least $30 million in 2017.214 The iOS version of Roblox passed $1 billion of lifetime revenue in November 2019,215 $1.5 billion in June 2020,216 and $2 billion in October 2020,217 making it the iOS app with the second-highest revenue.218 Several individual games on Roblox have accumulated revenues of over $10 million,219 while developers as a whole on the platform were collectively projected to have earned around $250 million over the course of 2020.220 It became the third highest-grossing game of 2020, with a revenue of $2.29 billion, below the Tencent titles PUBG and Honor of Kings.221

Toy lines

In January 2017, toy fabricator Jazwares partnered with Roblox Corporation to produce toy minifigures based on user-generated content created by developers on the platform.222 The minifigures have interchangeable limbs and joints similar to that of Lego minifigures, though they are about twice the size.223 The sets included a code that was used to redeem virtual items, as well as blind boxes that contained random minifigures.224225 In 2019, Jazwares released a new line of toys, branded as the "Roblox Desktop" series.226 In April 2021, Roblox partnered with Hasbro to release Roblox-themed Nerf blasters and a Roblox-themed version of Monopoly.227

References

  1. Yaden, Joseph (May 3, 2020). "What is Roblox?". Digital Trends. Archived from the original on May 30, 2020. Retrieved February 4, 2025. https://www.digitaltrends.com/gaming/what-is-roblox/ ↩

  2. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  3. Robertson, Adi (May 14, 2021). "Apple said Roblox developers don't make games, and now Roblox agrees". The Verge. Archived from the original on September 3, 2021. Retrieved December 21, 2021. https://www.theverge.com/2021/5/14/22436014/apple-roblox-epic-fortnite-trial-what-is-game-name-change ↩

  4. Dredge, Stuart (September 29, 2019). "All you need to know about Roblox". The Guardian. Archived from the original on April 20, 2020. Retrieved April 21, 2020. https://www.theguardian.com/games/2019/sep/28/roblox-guide-children-gaming-platform-developer-minecraft-fortnite ↩

  5. Yaden, Joseph (May 3, 2020). "What is Roblox?". Digital Trends. Archived from the original on May 30, 2020. Retrieved February 4, 2025. https://www.digitaltrends.com/gaming/what-is-roblox/ ↩

  6. Takahashi, Dean (December 9, 2019). "Roblox's 10 biggest games of all time — each with more than a billion plays". VentureBeat. Archived from the original on August 29, 2021. Retrieved April 22, 2020. https://venturebeat.com/2019/12/09/robloxs-10-biggest-games-of-all-time-each-with-more-than-a-billion-plays/ ↩

  7. Bryan, Karen (February 13, 2014). "MMO Family: Winter fun and cool cash in Roblox". Engadget. Archived from the original on May 22, 2024. Retrieved February 5, 2025. https://www.engadget.com/2014-02-12-mmo-family-winter-fun-and-cool-cash-in-roblox.html ↩

  8. Yaden, Joseph (May 3, 2020). "What is Roblox?". Digital Trends. Archived from the original on May 30, 2020. Retrieved February 4, 2025. https://www.digitaltrends.com/gaming/what-is-roblox/ ↩

  9. Browning, Kellen (August 16, 2020). "You May Not Know This Pandemic Winner, but Your Tween Probably Does". The New York Times. Archived from the original on August 16, 2020. Retrieved August 17, 2020. https://www.nytimes.com/2020/08/16/technology/roblox-tweens-videogame-coronavirus.html ↩

  10. givenothingback; Captain_Rando (August 16, 2019). "Paving the Road to a User-Generated Catalog". Roblox Blog. Archived from the original on November 15, 2019. Retrieved June 4, 2020. https://web.archive.org/web/20191115092828/http://blog.roblox.com/2019/08/paving-road-user-generated-catalog/ ↩

  11. Astle, Aaron (September 9, 2024). "Roblox developers to earn real currency on PC later this year". PocketGamer.biz. Archived from the original on September 9, 2024. Retrieved February 4, 2025. https://www.pocketgamer.biz/roblox-developers-to-earn-real-currency-on-pc-later-this-year/ ↩

  12. Yaden, Joseph (May 3, 2020). "What is Roblox?". Digital Trends. Archived from the original on May 30, 2020. Retrieved February 4, 2025. https://www.digitaltrends.com/gaming/what-is-roblox/ ↩

  13. Vanian, Jonathan (September 8, 2023). "Roblox is letting game creators sell 3D virtual goods as it looks for ways to boost revenue". CNBC. Archived from the original on January 29, 2024. Retrieved January 29, 2024. https://www.cnbc.com/2023/09/08/roblox-is-letting-game-creators-sell-3d-goods-looks-to-boost-revenue.html ↩

  14. Coulter, Natalie (July 1, 2024). "The growing influence of virtual gaming platforms like Roblox on how we interact online". The Conversation. Archived from the original on January 6, 2025. Retrieved February 4, 2025. https://theconversation.com/the-growing-influence-of-virtual-gaming-platforms-like-roblox-on-how-we-interact-online-232461 ↩

  15. Browning, Kellen (August 16, 2020). "You May Not Know This Pandemic Winner, but Your Tween Probably Does". The New York Times. Archived from the original on August 16, 2020. Retrieved August 17, 2020. https://www.nytimes.com/2020/08/16/technology/roblox-tweens-videogame-coronavirus.html ↩

  16. Yaden, Joseph (May 3, 2020). "What is Roblox?". Digital Trends. Archived from the original on May 30, 2020. Retrieved February 4, 2025. https://www.digitaltrends.com/gaming/what-is-roblox/ ↩

  17. Haskins, Heath (October 29, 2021). "Roblox 101: How to Pick a Roblox Premium Plan". PCMag. Archived from the original on December 10, 2024. Retrieved February 4, 2025. https://www.pcmag.com/how-to/roblox-101-how-to-pick-a-roblox-premium-plan ↩

  18. givenothingback; Captain_Rando (August 16, 2019). "Paving the Road to a User-Generated Catalog". Roblox Blog. Archived from the original on November 15, 2019. Retrieved June 4, 2020. https://web.archive.org/web/20191115092828/http://blog.roblox.com/2019/08/paving-road-user-generated-catalog/ ↩

  19. Vanian, Jonathan (September 8, 2023). "Roblox is letting game creators sell 3D virtual goods as it looks for ways to boost revenue". CNBC. Archived from the original on January 29, 2024. Retrieved January 29, 2024. https://www.cnbc.com/2023/09/08/roblox-is-letting-game-creators-sell-3d-goods-looks-to-boost-revenue.html ↩

  20. givenothingback; Captain_Rando (August 16, 2019). "Paving the Road to a User-Generated Catalog". Roblox Blog. Archived from the original on November 15, 2019. Retrieved June 4, 2020. https://web.archive.org/web/20191115092828/http://blog.roblox.com/2019/08/paving-road-user-generated-catalog/ ↩

  21. Peters, Jay (August 16, 2023). "Roblox is about to let users sell custom-made avatar bodies and heads". The Verge. Archived from the original on January 29, 2024. Retrieved January 29, 2024. https://www.theverge.com/2023/8/16/23834790/roblox-ugc-sell-avatar-bodies-heads ↩

  22. givenothingback; Captain_Rando (August 16, 2019). "Paving the Road to a User-Generated Catalog". Roblox Blog. Archived from the original on November 15, 2019. Retrieved June 4, 2020. https://web.archive.org/web/20191115092828/http://blog.roblox.com/2019/08/paving-road-user-generated-catalog/ ↩

  23. Vanian, Jonathan (September 8, 2023). "Roblox is letting game creators sell 3D virtual goods as it looks for ways to boost revenue". CNBC. Archived from the original on January 29, 2024. Retrieved January 29, 2024. https://www.cnbc.com/2023/09/08/roblox-is-letting-game-creators-sell-3d-goods-looks-to-boost-revenue.html ↩

  24. Fragen, Jordan (August 16, 2023). "Roblox adds avatar bodies and heads to UGC marketplace". VentureBeat. Archived from the original on January 29, 2024. Retrieved January 29, 2024. https://venturebeat.com/games/roblox-ugc-program-avatar-body-head-monetization/ ↩

  25. Peters, Jay (August 16, 2023). "Roblox is about to let users sell custom-made avatar bodies and heads". The Verge. Archived from the original on January 29, 2024. Retrieved January 29, 2024. https://www.theverge.com/2023/8/16/23834790/roblox-ugc-sell-avatar-bodies-heads ↩

  26. Peters, Jay (April 14, 2023). "Roblox creators can now make and sell limited-run avatar gear". The Verge. Archived from the original on January 29, 2024. Retrieved January 29, 2024. https://www.theverge.com/2023/4/14/23683459/roblox-limiteds-creators-make-sell-avatar-gear-user-generated-content-ugc ↩

  27. Meers, Whitney (August 18, 2022). "New Roblox trading feature makes it easier to exchange items". PCGamesN. Archived from the original on August 13, 2024. Retrieved February 4, 2025. https://www.pcgamesn.com/roblox/trading-feature ↩

  28. "Roblox UGC limiteds are now available in the marketplace". Pocket Tactics. April 6, 2023. Archived from the original on July 16, 2023. Retrieved July 16, 2023. https://www.pockettactics.com/roblox/ugc-limiteds ↩

  29. Carter, Marcus; Mavoa, Jane (March 17, 2021). "Why is kids' video game Roblox worth $38 billion and what do parents need to know?". The Conversation. Archived from the original on April 19, 2021. Retrieved March 28, 2021. https://theconversation.com/why-is-kids-video-game-roblox-worth-38-billion-and-what-do-parents-need-to-know-157133 ↩

  30. Takahashi, Dean (May 1, 2014). "18 year olds are making $10K a month from user-generated games in Roblox". VentureBeat. Archived from the original on December 2, 2023. Retrieved February 4, 2025. https://venturebeat.com/games/18-year-olds-make-10k-a-month-from-user-generated-games-in-roblox/ ↩

  31. Astle, Aaron (September 9, 2024). "Roblox developers to earn real currency on PC later this year". PocketGamer.biz. Archived from the original on September 9, 2024. Retrieved February 4, 2025. https://www.pocketgamer.biz/roblox-developers-to-earn-real-currency-on-pc-later-this-year/ ↩

  32. Browning, Kellen (August 16, 2020). "You May Not Know This Pandemic Winner, but Your Tween Probably Does". The New York Times. Archived from the original on August 16, 2020. Retrieved August 17, 2020. https://www.nytimes.com/2020/08/16/technology/roblox-tweens-videogame-coronavirus.html ↩

  33. Douthwaite, Andrew; Warneford, Matthew; Pierce, Matt (2020). "Dubit Guide to Roblox for Brands". DocSend. Dubit Limited. p. 5. Archived from the original on July 11, 2020. Retrieved July 10, 2020. https://docsend.com/view/yytafca42a83pbgq ↩

  34. Smith, Morgan (May 30, 2024). "22-year-old turned Roblox side hustle into a business bringing in over $100,000 a year". CNBC. Retrieved March 15, 2025. https://www.cnbc.com/2024/05/30/22-year-old-makes-over-100000-a-year-on-roblox-without-a-college-degree.html ↩

  35. Han, Nydia (June 15, 2018). "Action News Troubleshooters: Spotting video game scams". WPVI-TV. Archived from the original on January 27, 2021. Retrieved September 4, 2020. https://6abc.com/video-games-roblox-robux-fortnight/3603994/ ↩

  36. Chalk, Andy (February 14, 2022). "A new report on Roblox reveals how hackers and scammers are continuing to rip off kids". PC Gamer. Archived from the original on July 6, 2023. Retrieved July 10, 2023. https://www.pcgamer.com/a-new-report-on-roblox-reveals-how-hackers-and-scammers-are-continuing-to-rip-off-kids/ ↩

  37. Cox, Joseph (February 14, 2022). "How Roblox 'Beamers' Get Rich Stealing from Children". Vice. Archived from the original on May 31, 2023. Retrieved July 10, 2023. https://www.vice.com/en/article/roblox-beaming-hackers/ ↩

  38. Gould, Elie (November 14, 2022). "Roblox is using the metaverse and AI to make creating games accessible". TechRadar. Archived from the original on August 2, 2024. Retrieved February 4, 2025. https://www.techradar.com/features/roblox-is-using-the-metaverse-and-ai-to-make-creating-games-accessible ↩

  39. Haskins, Heath (September 16, 2021). "Roblox 101: How to Make Your First Game". PCMag. Archived from the original on August 4, 2024. Retrieved August 4, 2024. https://www.pcmag.com/how-to/roblox-101-how-to-make-your-first-game ↩

  40. Takahashi, Dean (January 18, 2023). "Roblox says 70 user-created games have crossed a billion plays". VentureBeat. Archived from the original on July 21, 2024. Retrieved February 4, 2025. https://venturebeat.com/games/roblox-ceo-says-70-user-created-games-have-crossed-a-billion-plays/ ↩

  41. Miller, Ron (July 24, 2022). "Roblox beefs up its developer tools as it looks to a future beyond games". TechCrunch. Retrieved February 4, 2025. https://techcrunch.com/2022/07/24/roblox-beefs-up-its-developer-tools-as-it-looks-to-a-future-beyond-games/ ↩

  42. "Why Luau?". Luau. Roblox Corporation. Archived from the original on January 30, 2025. Retrieved February 4, 2025. https://luau.org/why ↩

  43. Miller, Ron (July 24, 2022). "Roblox beefs up its developer tools as it looks to a future beyond games". TechCrunch. Retrieved February 4, 2025. https://techcrunch.com/2022/07/24/roblox-beefs-up-its-developer-tools-as-it-looks-to-a-future-beyond-games/ ↩

  44. "Luau Goes Open-Source". Luau. Roblox Corporation. November 3, 2021. Archived from the original on August 3, 2024. Retrieved August 3, 2024. https://luau-lang.org/2021/11/03/luau-goes-open-source.html ↩

  45. Takahashi, Dean (July 21, 2021). "Roblox CEO podcasts about the rise of the metaverse". VentureBeat. Retrieved February 4, 2025. https://venturebeat.com/games/roblox-ceo-podcasts-about-the-rise-of-the-metaverse/ ↩

  46. Haskins, Heath (September 16, 2021). "Roblox 101: How to Make Your First Game". PCMag. Archived from the original on August 4, 2024. Retrieved August 4, 2024. https://www.pcmag.com/how-to/roblox-101-how-to-make-your-first-game ↩

  47. Browning, Kellen (August 16, 2020). "You May Not Know This Pandemic Winner, but Your Tween Probably Does". The New York Times. Archived from the original on August 16, 2020. Retrieved August 17, 2020. https://www.nytimes.com/2020/08/16/technology/roblox-tweens-videogame-coronavirus.html ↩

  48. Douthwaite, Andrew; Warneford, Matthew; Pierce, Matt (2020). "Dubit Guide to Roblox for Brands". DocSend. Dubit Limited. p. 5. Archived from the original on July 11, 2020. Retrieved July 10, 2020. https://docsend.com/view/yytafca42a83pbgq ↩

  49. Grubb, Jeff (December 12, 2012). "Block-builder Roblox goes mobile in time for the holidays". VentureBeat. Archived from the original on November 29, 2018. Retrieved November 29, 2018. https://venturebeat.com/2012/12/12/roblox-mobile-ipad-iphone-now/ ↩

  50. Takahashi, Dean (August 22, 2011). "18-year-old's games get 10M plays in Roblox game world". VentureBeat. Archived from the original on February 3, 2023. Retrieved February 5, 2025. https://venturebeat.com/games/18-year-olds-games-get-10m-plays-in-roblox-game-world/ ↩

  51. "Gamers are logging millions of hours a day on Roblox". The Economist. August 21, 2020. Archived from the original on March 28, 2021. Retrieved August 22, 2020. https://www.economist.com/graphic-detail/2020/08/21/gamers-are-logging-millions-of-hours-a-day-on-roblox ↩

  52. Press-Reynolds, Kieran (June 17, 2025). "Roblox's Grow a Garden Surpasses Fortnite With 16.4 Million Players". The New York Times. ISSN 0362-4331. Retrieved June 17, 2025. https://www.nytimes.com/2025/06/17/arts/grow-garden-roblox-record.html ↩

  53. Ferencz, Joe (March 27, 2021). "5 mistakes creators make building new games on Roblox". TechCrunch. Archived from the original on March 28, 2021. Retrieved March 28, 2021. https://techcrunch.com/2021/03/26/5-mistakes-creators-make-building-new-games-on-roblox/ ↩

  54. Diaz, Ana (April 22, 2022). "Roblox is 'exploiting' users with deceptive advertising, watchdog group says". Polygon. Vox Media. Archived from the original on May 25, 2023. Retrieved May 25, 2023. https://www.polygon.com/23035640/roblox-ads-deceptive-ftc-complaint ↩

  55. McCracken, Harry (April 19, 2023). "Roblox grows up". Fast Company. Fast Company, Inc. Archived from the original on April 24, 2023. Retrieved May 31, 2023. https://www.fastcompany.com/90878692/roblox-grows-up ↩

  56. Bains, Collum (July 13, 2024). "'Advergames': how games platform Roblox became a corporate marketing playground". The Observer. Retrieved August 1, 2024. https://www.theguardian.com/games/article/2024/jul/13/advergames-how-games-platform-roblox-became-a-corporate-marketing-playground ↩

  57. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  58. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  59. "Roblox". Rock Paper Shotgun. November 7, 2024. Archived from the original on January 30, 2025. Retrieved February 5, 2025. https://www.rockpapershotgun.com/games/roblox ↩

  60. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  61. Shedletsky, John (August 16, 2007). "Builders Club is Here!". Roblox Blog. Archived from the original on October 5, 2021. Retrieved February 10, 2025. https://web.archive.org/web/20211005094543/http://blog.roblox.com/2007/08/builders-club-is-here/ ↩

  62. Baszucki, David (August 14, 2022), "Saying Goodbye to Tickets", Roblox Blog, archived from the original on August 14, 2022 https://web.archive.org/web/20220814104209/https://blog.roblox.com/2016/03/saying-goodbye-to-tickets/ ↩

  63. Takahashi, Dean (August 22, 2011). "18-year-old's games get 10M plays in Roblox game world". VentureBeat. Archived from the original on February 3, 2023. Retrieved February 5, 2025. https://venturebeat.com/games/18-year-olds-games-get-10m-plays-in-roblox-game-world/ ↩

  64. Takahashi, Dean (June 14, 2011). "Roblox raises $4M for kids virtual world". VentureBeat. Archived from the original on January 31, 2024. Retrieved February 5, 2025. https://venturebeat.com/games/roblox-raises-4m-for-kids-virtual-world/ ↩

  65. Johnson, Eric (January 28, 2014). "Roblox Wants to Be a Gateway Drug for Indie Game Development". Vox. Archived from the original on December 6, 2023. Retrieved February 4, 2025. https://www.vox.com/2014/1/28/11622786/roblox-wants-to-be-a-gateway-drug-for-indie-game-development ↩

  66. Takahashi, Dean (August 22, 2011). "18-year-old's games get 10M plays in Roblox game world". VentureBeat. Archived from the original on February 3, 2023. Retrieved February 5, 2025. https://venturebeat.com/games/18-year-olds-games-get-10m-plays-in-roblox-game-world/ ↩

  67. Parrish, Kevin (August 4, 2011). "Kid Creates Games in ROBLOX, Gets Over 10 Million Followers". Tom's Hardware. Archived from the original on September 18, 2024. Retrieved February 5, 2025. https://www.tomshardware.com/news/ROBLOX-MMOG-PC-Gaming-Sandbox-stickmasterluke,13172.html ↩

  68. Takahashi, Dean (August 22, 2011). "18-year-old's games get 10M plays in Roblox game world". VentureBeat. Archived from the original on February 3, 2023. Retrieved February 5, 2025. https://venturebeat.com/games/18-year-olds-games-get-10m-plays-in-roblox-game-world/ ↩

  69. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  70. Grubb, Jeff (December 12, 2012). "Block-builder Roblox goes mobile in time for the holidays". VentureBeat. Archived from the original on November 29, 2018. Retrieved November 29, 2018. https://venturebeat.com/2012/12/12/roblox-mobile-ipad-iphone-now/ ↩

  71. Sims, Tony. "Interview With David Baszucki, Founder & CEO of Roblox". Wired. ISSN 1059-1028. Archived from the original on February 11, 2017. Retrieved February 5, 2025. https://www.wired.com/2013/02/roblox/ ↩

  72. ROBLOX. "ROBLOX Unveils Android Version of Award Winning Game Creation Platform". PR Newswire (Press release). Archived from the original on October 4, 2023. Retrieved February 5, 2025. https://www.prnewswire.com/news-releases/roblox-unveils-android-version-of-award-winning-game-creation-platform-267332841.html ↩

  73. Grubb, Jeff (September 24, 2015). "Roblox comes to Xbox One, joins Minecraft in the growing player-made content space on consoles". VentureBeat. Archived from the original on November 30, 2018. Retrieved November 30, 2018. https://venturebeat.com/2015/09/24/roblox-comes-to-xbox-one/ ↩

  74. Grubb, Jeff (January 27, 2016). "Roblox launches on Xbox One with 15 player-created games – watch us play them". VentureBeat. Archived from the original on November 30, 2018. Retrieved November 30, 2018. https://venturebeat.com/2016/01/27/roblox-launches-on-xbox-one-with-15-player-created-games-watch-us-play-them/ ↩

  75. Bryan, Karen (February 13, 2014). "MMO Family: Winter fun and cool cash in Roblox". Engadget. Archived from the original on May 22, 2024. Retrieved February 5, 2025. https://www.engadget.com/2014-02-12-mmo-family-winter-fun-and-cool-cash-in-roblox.html ↩

  76. Bryan, Karen (February 13, 2014). "MMO Family: Winter fun and cool cash in Roblox". Engadget. Archived from the original on May 22, 2024. Retrieved February 5, 2025. https://www.engadget.com/2014-02-12-mmo-family-winter-fun-and-cool-cash-in-roblox.html ↩

  77. Grubb, Jeff (June 6, 2014). "Roblox is gaming's quiet giant – and it's only getting bigger". VentureBeat. Archived from the original on November 29, 2018. Retrieved April 24, 2018. https://venturebeat.com/2014/06/06/roblox-is-gamings-quiet-giant-and-its-only-getting-bigger/ ↩

  78. Johnson, Eric (January 28, 2014). "Roblox Wants to Be a Gateway Drug for Indie Game Development". Vox. Archived from the original on December 6, 2023. Retrieved February 4, 2025. https://www.vox.com/2014/1/28/11622786/roblox-wants-to-be-a-gateway-drug-for-indie-game-development ↩

  79. Bryan, Karen (February 13, 2014). "MMO Family: Winter fun and cool cash in Roblox". Engadget. Archived from the original on May 22, 2024. Retrieved February 5, 2025. https://www.engadget.com/2014-02-12-mmo-family-winter-fun-and-cool-cash-in-roblox.html ↩

  80. Takahashi, Dean (June 1, 2015). "Roblox user-generated world moves from blocky terrain to smooth 3D". VentureBeat. Archived from the original on November 29, 2018. Retrieved June 3, 2015. https://venturebeat.com/2015/06/01/roblox-user-generated-world-moves-from-blocky-to-smooth-3d-terrain/ ↩

  81. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  82. Hetfield, Malindy (July 22, 2020). "Roblox is now the game of choice for over half of all US kids". PC Gamer. Archived from the original on July 22, 2020. Retrieved July 23, 2020. https://www.pcgamer.com/au/roblox-is-now-the-game-of-choice-for-over-half-of-all-us-kids/ ↩

  83. Levy, Ari (April 8, 2020). "While parents Zoom, their kids are flocking to an app called Roblox to hang out and play 3D games". CNBC. Archived from the original on April 9, 2020. Retrieved June 27, 2020. https://www.cnbc.com/2020/04/08/roblox-is-seeing-a-surge-during-coronavirus-shelter-in-place.html ↩

  84. Hetfield, Malindy (July 22, 2020). "Roblox is now the game of choice for over half of all US kids". PC Gamer. Archived from the original on July 22, 2020. Retrieved July 23, 2020. https://www.pcgamer.com/au/roblox-is-now-the-game-of-choice-for-over-half-of-all-us-kids/ ↩

  85. Peters, Jay (July 7, 2021). "Roblox, explained". The Verge. Archived from the original on July 9, 2021. Retrieved February 6, 2025. https://www.theverge.com/2021/7/7/22457264/roblox-explainer-game-app-faq ↩

  86. "Gamers are logging millions of hours a day on Roblox". The Economist. August 21, 2020. Archived from the original on March 28, 2021. Retrieved August 22, 2020. https://www.economist.com/graphic-detail/2020/08/21/gamers-are-logging-millions-of-hours-a-day-on-roblox ↩

  87. Takahashi, Dean (July 28, 2020). "Roblox expects to pay $250 million to its mostly young-adult developers this year". VentureBeat. Archived from the original on January 26, 2025. Retrieved February 6, 2025. https://venturebeat.com/business/roblox-expects-to-pay-250-million-to-its-mostly-teen-developers-this-year/ ↩

  88. Hetfield, Malindy (July 22, 2020). "Roblox is now the game of choice for over half of all US kids". PC Gamer. Archived from the original on July 22, 2020. Retrieved July 23, 2020. https://www.pcgamer.com/au/roblox-is-now-the-game-of-choice-for-over-half-of-all-us-kids/ ↩

  89. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  90. Takahashi, Dean (July 28, 2020). "Roblox expects to pay $250 million to its mostly young-adult developers this year". VentureBeat. Archived from the original on January 26, 2025. Retrieved February 6, 2025. https://venturebeat.com/business/roblox-expects-to-pay-250-million-to-its-mostly-teen-developers-this-year/ ↩

  91. givenothingback; Captain_Rando (August 16, 2019). "Paving the Road to a User-Generated Catalog". Roblox Blog. Archived from the original on November 15, 2019. Retrieved June 4, 2020. https://web.archive.org/web/20191115092828/http://blog.roblox.com/2019/08/paving-road-user-generated-catalog/ ↩

  92. Morrison, Sherwood (July 12, 2019). "How Roblox avoided the gaming graveyard and grew into a $2.5B company". TechCrunch. Archived from the original on August 15, 2020. Retrieved August 28, 2020. https://techcrunch.com/2019/07/11/how-roblox-avoided-the-gaming-graveyard-and-grew-into-a-2-5b-company/ ↩

  93. Gaudiosi, John (April 15, 2016). "This Company Just Introduced 20 Million People to Oculus Rift". Fortune. Archived from the original on November 30, 2018. Retrieved December 13, 2016. http://fortune.com/2016/04/15/roblox-vr-oculus-rift/ ↩

  94. Grubb, Jeff (June 10, 2016). "After Xbox One success, Roblox now has a dedicated Windows 10 app". VentureBeat. Archived from the original on November 30, 2018. Retrieved November 30, 2018. https://venturebeat.com/2016/06/10/after-xbox-one-success-roblox-now-has-a-dedicated-windows-10-app/ ↩

  95. Takahashi, Dean (July 28, 2020). "Roblox expects to pay $250 million to its mostly young-adult developers this year". VentureBeat. Archived from the original on January 26, 2025. Retrieved February 6, 2025. https://venturebeat.com/business/roblox-expects-to-pay-250-million-to-its-mostly-teen-developers-this-year/ ↩

  96. Perez, Sarah (February 27, 2020). "Roblox raises $150M Series G, led by Andreessen Horowitz, now valued at $4B". TechCrunch. Archived from the original on January 24, 2025. Retrieved February 6, 2025. https://techcrunch.com/2020/02/26/roblox-raises-150m-series-g-led-by-andreessen-horowitz-now-valued-at-4b/ ↩

  97. Batchelor, James (December 3, 2020). "Roblox cleared for launch in China". GamesIndustry.biz. Gamer Network. Archived from the original on December 3, 2020. Retrieved February 14, 2021. https://www.gamesindustry.biz/roblox-cleared-for-launch-in-china ↩

  98. Baszucki, David (August 14, 2022), "Saying Goodbye to Tickets", Roblox Blog, archived from the original on August 14, 2022 https://web.archive.org/web/20220814104209/https://blog.roblox.com/2016/03/saying-goodbye-to-tickets/ ↩

  99. Vaz, Christian (November 14, 2022). "Roblox guest - what are guests and what happened to them". Pocket Tactics. Archived from the original on November 2, 2020. Retrieved February 6, 2025. https://www.pockettactics.com/roblox/guest ↩

  100. Campbell, Kyle (December 15, 2021). "Roblox is facing accusations of being unsafe for children". For The Win. Archived from the original on December 18, 2021. Retrieved December 19, 2021. https://ftw.usatoday.com/2021/12/roblox-facing-accusations-unsafe-children ↩

  101. Haskins, Heath (October 29, 2021). "Roblox 101: How to Pick a Roblox Premium Plan". PCMag. Archived from the original on December 10, 2024. Retrieved February 4, 2025. https://www.pcmag.com/how-to/roblox-101-how-to-pick-a-roblox-premium-plan ↩

  102. Stanton, Rich (February 16, 2022). "If Roblox's daily users were a country, it would be bigger than Canada". PC Gamer. Retrieved February 6, 2025. https://www.pcgamer.com/if-robloxs-daily-users-were-a-country-it-would-be-bigger-than-canada/ ↩

  103. Monica, Paul R. La (March 10, 2021). "Roblox goes public and the gaming platform is instantly worth more than $45 billion". CNN. Retrieved February 6, 2025. https://www.cnn.com/2021/03/10/investing/roblox-stock-direct-listing/index.html ↩

  104. Diaz, Ana (March 11, 2021). "Why is everyone talking about Roblox?". Polygon. Retrieved February 6, 2025. https://www.polygon.com/22326123/what-is-roblox-explainer-public-offering ↩

  105. Monica, Paul R. La (March 10, 2021). "Roblox goes public and the gaming platform is instantly worth more than $45 billion". CNN. Retrieved February 6, 2025. https://www.cnn.com/2021/03/10/investing/roblox-stock-direct-listing/index.html ↩

  106. Stanton, Rich (February 16, 2022). "If Roblox's daily users were a country, it would be bigger than Canada". PC Gamer. Retrieved February 6, 2025. https://www.pcgamer.com/if-robloxs-daily-users-were-a-country-it-would-be-bigger-than-canada/ ↩

  107. Peters, Jay (July 27, 2023). "Roblox is now available to try on Meta Quest VR headsets". The Verge. Archived from the original on September 9, 2023. Retrieved September 9, 2023. https://www.theverge.com/2023/7/27/23810093/meta-quest-roblox-vr-headsets-beta ↩

  108. Peters, Jay (September 8, 2023). "Roblox is finally coming to PlayStation". The Verge. Archived from the original on September 9, 2023. Retrieved September 9, 2023. https://www.theverge.com/2023/9/8/23863712/roblox-playstation-ps4-ps5-rdc-2023 ↩

  109. Phillips, Tom (September 14, 2023). "Roblox launches on PlayStation in October". Eurogamer. Archived from the original on September 25, 2023. Retrieved September 21, 2023. https://www.eurogamer.net/roblox-launches-on-playstation-in-october ↩

  110. Batchelor, James (April 1, 2022). "Roblox backs Apple in ongoing battle against Epic's appeal". GamesIndustry.biz. Retrieved February 6, 2025. https://www.gamesindustry.biz/roblox-backs-apple-in-ongoing-battle-against-epics-appeal ↩

  111. Powell, Tori (June 10, 2021). "Music publishers sue Roblox in $200 million copyright infringement lawsuit". CBS News. Archived from the original on January 6, 2025. Retrieved January 6, 2025. https://www.cbsnews.com/news/music-publishers-sue-roblox-copyright-infringement-lawsuit/ ↩

  112. Olson, Cathy (September 27, 2021). "National Music Publishers Assn. Drops $200 Million Roblox Lawsuit, Forms Partnership For Metaverse". Forbes. Archived from the original on January 28, 2022. Retrieved January 6, 2025. https://www.forbes.com/sites/cathyolson/2021/09/27/national-music-publishers-assn-drops-200-mil-roblox-lawsuit-forms-partnership-for-metaverse/ ↩

  113. Liang, Lu-Hai (January 9, 2022). "Roblox Shuts Down In China As It Works On Rebuild". TheGamer. Retrieved February 6, 2025. https://www.thegamer.com/roblox-closes-in-china-rebuilding/ ↩

  114. Sophie McEvoy (October 24, 2023). "Roblox China affected by layoffs". GamesIndustry.biz. Archived from the original on February 28, 2025. Retrieved February 27, 2025. https://www.gamesindustry.biz/roblox-china-affected-by-layoffs ↩

  115. Liang, Lu-Hai (January 9, 2022). "Roblox Shuts Down In China As It Works On Rebuild". TheGamer. Retrieved February 6, 2025. https://www.thegamer.com/roblox-closes-in-china-rebuilding/ ↩

  116. Olcott, Eleanor (November 20, 2021). "Roblox's China ambitions risk falling flat". Financial Times. Retrieved February 6, 2025. https://www.ft.com/content/8542ddf7-0962-4019-9450-10f2ec7b9d07 ↩

  117. Olcott, Eleanor (November 20, 2021). "Roblox's China ambitions risk falling flat". Financial Times. Retrieved February 6, 2025. https://www.ft.com/content/8542ddf7-0962-4019-9450-10f2ec7b9d07 ↩

  118. Liang, Lu-Hai (January 9, 2022). "Roblox Shuts Down In China As It Works On Rebuild". TheGamer. Retrieved February 6, 2025. https://www.thegamer.com/roblox-closes-in-china-rebuilding/ ↩

  119. Cox, Joseph (July 26, 2022). "Revealed: Documents Show How Roblox Planned to Bend to Chinese Censorship". Motherboard. Vice Media Group LLC. Archived from the original on July 25, 2022. Retrieved July 18, 2022. https://www.vice.com/en/article/revealed-documents-show-how-roblox-planned-to-bend-to-chinese-censorship/ ↩

  120. Takahashi, Dean (January 27, 2021). "Roblox CEO Dave Baszucki believes users will create the metaverse". VentureBeat. Retrieved February 6, 2025. https://venturebeat.com/games/roblox-ceo-dave-baszucki-believes-users-will-create-the-metaverse/ ↩

  121. Wakefield, Jane (March 10, 2021). "Roblox: How the children's game became a $30bn bet on the Metaverse". Retrieved February 6, 2025. https://www.bbc.com/news/technology-56345586 ↩

  122. Robertson, Adi (October 4, 2021). "What is the metaverse, and do I have to care?". The Verge. Archived from the original on January 19, 2022. Retrieved February 6, 2025. https://www.theverge.com/22701104/metaverse-explained-fortnite-roblox-facebook-horizon ↩

  123. Takahashi, Dean (January 27, 2021). "Roblox CEO Dave Baszucki believes users will create the metaverse". VentureBeat. Retrieved February 6, 2025. https://venturebeat.com/games/roblox-ceo-dave-baszucki-believes-users-will-create-the-metaverse/ ↩

  124. Peters, Jay (September 3, 2021). "Roblox is getting voice chat, starting first with 'Spatial Voice'". The Verge. Retrieved February 6, 2025. https://www.theverge.com/2021/9/2/22654884/roblox-voice-chat-spatial-moderation-discord ↩

  125. Grayson, Nathan (November 16, 2021). "Roblox voice chat checks ID to keep kids safe, but slurs and sex sounds slip through". The Washington Post. Retrieved February 6, 2025. https://www.washingtonpost.com/video-games/2021/11/16/roblox-voice-chat-id-requirement-slurs/ ↩

  126. Takahashi, Dean (September 9, 2022). "Roblox is rolling out voice chat, high-fidelity avatars, and age recommendations". VentureBeat. Retrieved February 6, 2025. https://venturebeat.com/games/roblox-is-rolling-out-voice-chat-high-fidelity-avatars-and-age-recommendations/ ↩

  127. Diaz, Ana (August 4, 2023). "Roblox's new face tracking feature is for the memes". Polygon. Retrieved February 6, 2025. https://www.polygon.com/23820632/roblox-new-face-tracking-memes-update-tiktok ↩

  128. Rousseau, Jeffrey (March 20, 2024). "Roblox unveils new AI-powered creation tools". GamesIndustry.biz. Archived from the original on March 20, 2024. Retrieved March 25, 2024. https://www.gamesindustry.biz/roblox-unveils-new-ai-powered-creation-tools-news-in-brief ↩

  129. Irwin, Kate (March 18, 2024). "Roblox Launches New Generative AI Texture and Avatar Tools for Creators". PCMag. Archived from the original on March 19, 2024. Retrieved March 25, 2024. https://uk.pcmag.com/ai/151470/roblox-launches-new-generative-ai-texture-and-avatar-tools-for-creators ↩

  130. Takahashi, Dean (September 9, 2022). "Roblox is rolling out voice chat, high-fidelity avatars, and age recommendations". VentureBeat. Retrieved February 6, 2025. https://venturebeat.com/games/roblox-is-rolling-out-voice-chat-high-fidelity-avatars-and-age-recommendations/ ↩

  131. Liao, Shannon (September 9, 2022). "Roblox wants to advertise to gamers ages 13 and up in the metaverse". The Washington Post. ISSN 0190-8286. Archived from the original on September 15, 2022. Retrieved September 9, 2022. https://www.washingtonpost.com/video-games/2022/09/09/roblox-ads-metaverse/ ↩

  132. Scullion, Chris (June 21, 2023). "Roblox is starting to allow 17+ rated experiences with 'violence, blood or crude humour'". Video Games Chronicle. Retrieved March 15, 2025. https://www.videogameschronicle.com/news/roblox-is-starting-to-allow-17-rated-experiences-with-violence-blood-or-crude-humour/ ↩

  133. Heath, Alex (June 20, 2023). "Roblox will allow exclusive experiences for people 17 and over". The Verge. Vox Media. Archived from the original on June 21, 2023. Retrieved June 21, 2023. https://www.theverge.com/2023/6/20/23767154/roblox-adult-themes-graphic-content-age-limit-17-experiences ↩

  134. Pineda, Dhanika (November 18, 2024). "With new safety update, Roblox aims to boost protection for young gamers". NPR. Archived from the original on November 22, 2024. Retrieved November 22, 2024. https://www.npr.org/2024/11/18/nx-s1-5195476/roblox-update-child-safety ↩

  135. Smith, Patrick (November 18, 2024). "Roblox gives parents more power to protect the safety of young gamers". NBC News. Archived from the original on November 21, 2024. Retrieved November 22, 2024. https://www.nbcnews.com/tech/tech-news/roblox-parents-safety-controls-direct-messaging-rcna180585 ↩

  136. Kant, Rishi (November 22, 2024). "Roblox tightens messaging rules for under-13 users amid abuse concerns". Reuters. Retrieved November 22, 2024. https://www.reuters.com/technology/roblox-tightens-messaging-rules-under-13-users-amid-abuse-concerns-2024-11-18/ ↩

  137. Subin, Samantha (February 6, 2025). "Roblox plummets 11% on disappointing bookings, daily active users miss". CNBC. Retrieved April 15, 2025. https://www.cnbc.com/2025/02/06/roblox-plummets-on-disappointing-bookings-daily-active-users-miss.html ↩

  138. Browning, Kellen (August 16, 2020). "You May Not Know This Pandemic Winner, but Your Tween Probably Does". The New York Times. Archived from the original on August 16, 2020. Retrieved August 17, 2020. https://www.nytimes.com/2020/08/16/technology/roblox-tweens-videogame-coronavirus.html ↩

  139. Hetfield, Malindy (July 22, 2020). "Roblox is now the game of choice for over half of all US kids". PC Gamer. Archived from the original on July 22, 2020. Retrieved July 23, 2020. https://www.pcgamer.com/au/roblox-is-now-the-game-of-choice-for-over-half-of-all-us-kids/ ↩

  140. Lyles, Taylor (July 21, 2020). "Over half of US kids are playing Roblox, and it's about to host Fortnite-esque virtual parties too". The Verge. Archived from the original on July 21, 2020. Retrieved July 23, 2020. https://www.theverge.com/2020/7/21/21333431/roblox-over-half-of-us-kids-playing-virtual-parties-fortnite ↩

  141. Parker-Pope, Tara (June 24, 2020). "How to Raise an Anti-Racist Kid". The New York Times. Archived from the original on January 27, 2021. Retrieved June 27, 2020. /wiki/Tara_Parker-Pope ↩

  142. "'Virtual' na paggunita sa Pista ng Nazareno nagsimula na". ABS-CBN News. January 3, 2022. Archived from the original on April 13, 2023. Retrieved April 13, 2023. https://news.abs-cbn.com/news/01/03/22/virtual-na-paggunita-sa-pista-ng-nazareno-nagsimula-na ↩

  143. Beckheling, Imogen (November 12, 2020). "Roblox will soon charge for the memey "oof" death noise". Rock, Paper, Shotgun. Archived from the original on November 14, 2020. Retrieved November 14, 2020. https://www.rockpapershotgun.com/2020/11/12/roblox-will-soon-charge-for-the-memey-oof-death-noise/ ↩

  144. Meers, Whitney (July 27, 2022). "Roblox's iconic 'oof' sound removed due to licensing". PCGamesN. Archived from the original on November 18, 2022. Retrieved September 10, 2023. https://www.pcgamesn.com/roblox/oof-removed ↩

  145. Marshall, Cass (July 27, 2022). "Say goodbye to Roblox's iconic 'oof' sound effect". Polygon. Archived from the original on July 27, 2022. Retrieved July 27, 2022. https://www.polygon.com/23280931/roblox-oof-sound-effect-replaced-copyright-licensing ↩

  146. Taylor, Mollie (July 27, 2022). "Oof, the iconic Roblox death noise has been replaced with a way uglier sound". PC Gamer. Archived from the original on November 14, 2022. Retrieved July 27, 2022. https://www.pcgamer.com/oof-the-iconic-roblox-death-noise-has-been-replaced-with-a-way-uglier-sound/ ↩

  147. Fennimore, Jack (July 12, 2017). "Roblox: 5 Fast Facts You Need to Know". Heavy. Archived from the original on November 29, 2018. Retrieved November 29, 2018. https://heavy.com/games/2017/07/roblox-youtube-free-download-corporation-baszucki-cassel-nerfmodder/ ↩

  148. Tomlinson, Gayle (April 8, 2020). "Roblox Easter Egg Hunt 2020 will make being in isolation the best thing this Easter". The Canberra Times. Archived from the original on April 8, 2020. Retrieved June 24, 2020. https://www.canberratimes.com.au/story/6716010/roblox-has-an-easter-egg-hunt-to-help-you-through-the-weekend/#gsc.tab=0 ↩

  149. Takahashi, Dean (March 23, 2020). "Roblox's in-game Bloxy Awards draw 600,000 spectators". VentureBeat. Archived from the original on July 25, 2020. Retrieved July 21, 2020. https://venturebeat.com/2020/03/23/robloxs-in-game-bloxy-awards-drawn-4-million-concurrent-players/ ↩

  150. Valentine, Rebekah (June 4, 2020). "Roblox's continuing construction of a social, creative space". Gamasutra. Archived from the original on September 21, 2020. Retrieved September 18, 2020. https://www.gamesindustry.biz/articles/2020-06-04-robloxs-continuing-construction-of-a-social-creative-space ↩

  151. Takahashi, Dean (July 14, 2022). "Roblox Innovation Awards will happen in-person on September 10". VentureBeat. Archived from the original on June 3, 2023. Retrieved February 6, 2025. https://venturebeat.com/games/roblox-innovation-awards-is-coming-in-person-on-september-10/ ↩

  152. Perez, Sarah (August 13, 2019). "Roblox announces new game-creation tools and marketplace, $100M in 2019 developer revenue". TechCrunch. Archived from the original on August 30, 2019. Retrieved March 28, 2020. https://techcrunch.com/2019/08/12/roblox-announces-new-game-creation-tools-and-marketplace-100m-in-2019-developer-revenue/ ↩

  153. Chapple, Craig (August 11, 2019). "$100m dev payouts, 1.2 billion hours of engagement a month: What we learned at the Roblox Developers Conference". Pocket Gamer. Archived from the original on August 15, 2019. Retrieved April 23, 2020. https://www.pocketgamer.biz/news/71372/what-we-learned-at-the-roblox-developer-conference/ ↩

  154. Takahashi, Dean (June 26, 2020). "Roblox teams with Warner Bros. and DC on Wonder Woman: The Themyscira Experience". VentureBeat. Archived from the original on June 27, 2020. Retrieved June 26, 2020. https://venturebeat.com/2020/06/25/roblox-teams-with-warner-bros-and-dc-on-wonder-woman-the-themyscira-experience/ ↩

  155. Crecente, Brian (December 21, 2018). "How Warner Bros. Uses a Video Game to Fuel Interest in Its Movies". Variety. Archived from the original on December 21, 2018. Retrieved June 26, 2020. https://variety.com/2018/film/news/roblox-warner-bros-movie-crossover-1203094353/ ↩

  156. Millman, Ethan (November 10, 2020). "Lil Nas X to Play Virtual Concert on Roblox". Rolling Stone. Archived from the original on November 10, 2020. Retrieved November 14, 2020. https://www.rollingstone.com/pro/news/lil-nas-x-roblox-virtual-show-1087921/ ↩

  157. Perez, Sarah (November 11, 2020). "Roblox to host its first virtual concert, featuring Lil Nas X". TechCrunch. Archived from the original on November 16, 2020. Retrieved November 14, 2020. https://techcrunch.com/2020/11/10/roblox-to-host-its-first-virtual-concert-featuring-lil-nas-x/ ↩

  158. Rowley, Glenn (November 10, 2020). "Lil Nas X Will Debut New Single 'Holiday' During Virtual Roblox Concert". Billboard. Archived from the original on November 11, 2020. Retrieved November 14, 2020. https://www.billboard.com/articles/columns/hip-hop/9481300/lil-nas-x-roblox-concert-details/ ↩

  159. "Roblox: Zara Larsson performing new album – and other virtual concerts". BBC Newsround. May 21, 2021. Archived from the original on January 2, 2022. Retrieved May 22, 2021. https://www.bbc.co.uk/newsround/57186245 ↩

  160. Takahashi, Dean (September 8, 2021). "Roblox will launch Twenty One Pilots virtual concert". VentureBeat. Archived from the original on October 28, 2021. Retrieved September 9, 2021. https://venturebeat.com/2021/09/08/roblox-will-launch-twenty-one-pilots-virtual-concert/ ↩

  161. Aswad, Jem (September 8, 2021). "Twenty One Pilots to Stage Elaborate Roblox 'Concert Experience'". Variety. Archived from the original on November 15, 2021. Retrieved September 9, 2021. https://variety.com/2021/digital/news/twenty-one-pilots-21-roblox-concert-experience-1235058749/ ↩

  162. Lalley, Heather (October 26, 2021). "CHIPOTLE Launches a Truly 'Virtual' Restaurant via Roblox". Restaurant Business Online. Archived from the original on November 12, 2021. Retrieved November 12, 2021. https://www.restaurantbusinessonline.com/marketing/chipotle-launches-truly-virtual-restaurant-roblox ↩

  163. Billcliffe, James (March 4, 2025). "Roblox The Hunt: Mega Edition End Date, Confirmed Games, Rewards". VG247. Archived from the original on March 6, 2025. Retrieved March 30, 2025. https://www.vg247.com/roblox-the-hunt-mega-edition-start-date-time-release-games ↩

  164. Brereton, Erin (November 14, 2019). "Roblox". Common Sense Media. Archived from the original on December 8, 2010. Retrieved June 24, 2020. https://www.commonsensemedia.org/website-reviews/roblox ↩

  165. Vance, Patricia E. (December 19, 2018). "What Parents Need To Know About Roblox". Family Online Safety Institute. Archived from the original on July 8, 2020. Retrieved June 27, 2020. https://web.archive.org/web/20200708131228/https://www.fosi.org/good-digital-parenting/what-parents-need-know-about-roblox/ ↩

  166. Mahboubian-Jones, Justin (December 15, 2016). "What is Roblox? The world's most popular game you might not have heard of". Trusted Reviews. TI Media. Archived from the original on October 9, 2017. Retrieved August 1, 2016. https://web.archive.org/web/20171009024509/http://www.trustedreviews.com/opinion/what-is-roblox-the-world-s-most-popular-game-you-might-not-have-heard-of-2946534 ↩

  167. "People hate Roblox more than any other app in 21 countries". PCGamesN. August 31, 2022. Archived from the original on August 13, 2024. Retrieved February 4, 2025. https://www.pcgamesn.com/roblox/people-hate-roblox ↩

  168. Conklin, Audrey (August 25, 2020). "Roblox teen gamers engage in sexual behavior in platform's 'red light district': report". Fox Business. Archived from the original on January 1, 2021. Retrieved December 19, 2020. https://web.archive.org/web/20210101115812/https://www.foxbusiness.com/technology/roblox-discord-teen-gamers-inappropriate ↩

  169. Carville, Olivia; D'Anastasio, Cecillia (July 22, 2024). "Roblox's Pedophile Problem". Bloomberg Businessweek. Bloomberg L.P. Archived from the original on July 26, 2024. Retrieved July 27, 2024. https://www.bloomberg.com/features/2024-roblox-pedophile-problem/ ↩

  170. Farivar, Cyrus (August 22, 2019). "Extremists creep into Roblox, an online game popular with children". NBC News. Archived from the original on March 11, 2021. Retrieved August 19, 2020. https://www.nbcnews.com/tech/tech-news/extremists-creep-roblox-online-game-popular-children-n1045056 ↩

  171. D'Anastasio, Cecilia (June 10, 2021). "How 'Roblox' Became a Playground for Virtual Fascists". Wired. ISSN 1059-1028. Archived from the original on September 10, 2021. Retrieved November 27, 2023. https://www.wired.com/story/roblox-online-games-irl-fascism-roman-empire/ ↩

  172. Batchelor, James (March 3, 2023). "US Congress "disappointed" with companies' response to extremism concerns". GamesIndustry.biz. Archived from the original on December 22, 2023. Retrieved November 27, 2023. https://www.gamesindustry.biz/us-congress-disappointed-with-companies-response-to-extremism-concerns ↩

  173. Brandom, Russell (August 17, 2021). "Roblox is struggling to moderate re-creations of mass shootings". The Verge. Archived from the original on January 14, 2024. Retrieved November 27, 2023. https://www.theverge.com/2021/8/17/22628624/roblox-moderation-trust-and-safety-terrorist-content-christchurch ↩

  174. Vengattil, Munsif; Munn, Joseph (November 19, 2020). "Kids gaming platform Roblox faces hurdles ahead of public listing: rough words". Reuters. Archived from the original on February 28, 2021. Retrieved December 17, 2020. https://web.archive.org/web/20210228182015/https://www.reuters.com/article/uk-gaming-roblox-content-focus/kids-gaming-platform-roblox-faces-hurdles-ahead-of-public-listing-rough-words-idUKKBN27Z1GK ↩

  175. Stonehouse, Rachel (May 29, 2020). "Roblox: 'I thought he was playing an innocent game'". BBC News. Archived from the original on March 29, 2021. Retrieved December 17, 2020. https://web.archive.org/web/20210329041522/https://www.bbc.com/news/technology-48450604 ↩

  176. Conklin, Audrey (August 25, 2020). "Roblox teen gamers engage in sexual behavior in platform's 'red light district': report". Fox Business. Archived from the original on January 1, 2021. Retrieved December 19, 2020. https://web.archive.org/web/20210101115812/https://www.foxbusiness.com/technology/roblox-discord-teen-gamers-inappropriate ↩

  177. D'Anastasio, Cecilia (June 10, 2021). "How 'Roblox' Became a Playground for Virtual Fascists". Wired. ISSN 1059-1028. Archived from the original on September 10, 2021. Retrieved November 27, 2023. https://www.wired.com/story/roblox-online-games-irl-fascism-roman-empire/ ↩

  178. Brandom, Russell (August 17, 2021). "Roblox is struggling to moderate re-creations of mass shootings". The Verge. Archived from the original on January 14, 2024. Retrieved November 27, 2023. https://www.theverge.com/2021/8/17/22628624/roblox-moderation-trust-and-safety-terrorist-content-christchurch ↩

  179. Brandom, Russell (August 17, 2021). "Roblox is struggling to moderate re-creations of mass shootings". The Verge. Archived from the original on January 14, 2024. Retrieved November 27, 2023. https://www.theverge.com/2021/8/17/22628624/roblox-moderation-trust-and-safety-terrorist-content-christchurch ↩

  180. D'Anastasio, Cecilia (June 10, 2021). "How 'Roblox' Became a Playground for Virtual Fascists". Wired. ISSN 1059-1028. Archived from the original on September 10, 2021. Retrieved November 27, 2023. https://www.wired.com/story/roblox-online-games-irl-fascism-roman-empire/ ↩

  181. "The Dark Side of Roblox: 'Active Shooter Studios' Create Maps Based on Real-Life Mass Shootings". Anti-Defamation League. April 21, 2025. https://www.adl.org/resources/article/dark-side-roblox-active-shooter-studios-create-maps-based-real-life-mass ↩

  182. Vengattil, Munsif; Munn, Joseph (November 19, 2020). "Kids gaming platform Roblox faces hurdles ahead of public listing: rough words". Reuters. Archived from the original on February 28, 2021. Retrieved December 17, 2020. https://web.archive.org/web/20210228182015/https://www.reuters.com/article/uk-gaming-roblox-content-focus/kids-gaming-platform-roblox-faces-hurdles-ahead-of-public-listing-rough-words-idUKKBN27Z1GK ↩

  183. Magid, Larry (November 5, 2020). "Larry Magid: Keeping kids safe on Roblox". The Mercury News. Archived from the original on November 28, 2020. Retrieved December 17, 2020. https://www.mercurynews.com/2020/11/05/keeping-kids-safe-on-roblox/ ↩

  184. Helm, Burt (August 19, 2020). "Sex, lies, and video games: Inside Roblox's war on porn". Fast Company. Archived from the original on August 19, 2020. Retrieved December 19, 2020. https://www.fastcompany.com/90539906/sex-lies-and-video-games-inside-roblox-war-on-porn ↩

  185. Cole, Samantha (November 21, 2020). "Roblox Goes Public, Says Child Pornography Is a Risk to Its Business". Motherboard. Archived from the original on December 1, 2020. Retrieved December 19, 2020. https://www.vice.com/en/article/roblox-goes-public-says-child-pornography-is-a-risk-to-its-business/ ↩

  186. Stanton, Rich (August 8, 2024). "Turkey just straight-up banned Roblox for 'child exploitation'". PCGamer. Retrieved August 10, 2024. https://www.pcgamer.com/gaming-industry/turkey-just-straight-up-banned-roblox-for-child-exploitation/ ↩

  187. Carville, Olivia; D'Anastasio, Cecillia (July 22, 2024). "Roblox's Pedophile Problem". Bloomberg Businessweek. Bloomberg L.P. Archived from the original on July 26, 2024. Retrieved July 27, 2024. https://www.bloomberg.com/features/2024-roblox-pedophile-problem/ ↩

  188. Carville, Olivia; D'Anastasio, Cecillia (July 22, 2024). "Roblox's Pedophile Problem". Bloomberg Businessweek. Bloomberg L.P. Archived from the original on July 26, 2024. Retrieved July 27, 2024. https://www.bloomberg.com/features/2024-roblox-pedophile-problem/ ↩

  189. Yin-Poole, Wesley (August 20, 2021). "Roblox "exploiting" young game developers, new investigation reports". Eurogamer. Gamer Network. Archived from the original on December 4, 2021. Retrieved December 4, 2021. https://www.eurogamer.net/articles/2021-08-20-roblox-exploiting-young-game-developers-new-investigation-reports ↩

  190. Wen, Alan (August 20, 2021). "'Roblox' is allegedly exploiting young game developers". NME. BandLab Technologies. Archived from the original on December 4, 2021. Retrieved December 4, 2021. https://www.nme.com/news/gaming-news/roblox-is-allegedly-exploiting-young-game-developers-3024548 ↩

  191. Juffer, Jane (2019). Don't use your words! : children's emotions in a networked world. New York: NYU Press. ISBN 9781479833054. 9781479833054 ↩

  192. "Roblox: Wrexham mum's warning after daughter's iPad bill". BBC News. January 31, 2020. Archived from the original on April 21, 2021. Retrieved April 21, 2021. https://www.bbc.co.uk/news/uk-wales-51328762 ↩

  193. Tims, Anna (March 11, 2020). "My kids spent £600 on their iPads without my knowledge". The Guardian. Archived from the original on April 21, 2021. Retrieved April 21, 2021. https://www.theguardian.com/money/2020/mar/11/my-kids-spent-600-on-their-ipads-without-my-knowledge ↩

  194. Diaz, Ana (April 22, 2022). "Roblox is 'exploiting' users with deceptive advertising, watchdog group says". Polygon. Vox Media. Archived from the original on May 25, 2023. Retrieved May 25, 2023. https://www.polygon.com/23035640/roblox-ads-deceptive-ftc-complaint ↩

  195. Rousseau, Jeffrey (March 31, 2023). "Roblox will hide ads for users 13 and under". GamesIndustry.biz. Gamer Network. Archived from the original on May 25, 2023. Retrieved May 25, 2023. https://www.gamesindustry.biz/roblox-will-hide-ads-for-users-13-and-under ↩

  196. Bains, Collum (July 13, 2024). "'Advergames': how games platform Roblox became a corporate marketing playground". The Observer. Retrieved August 1, 2024. https://www.theguardian.com/games/article/2024/jul/13/advergames-how-games-platform-roblox-became-a-corporate-marketing-playground ↩

  197. Yin-Poole, Wesley (August 20, 2021). "Roblox "exploiting" young game developers, new investigation reports". Eurogamer. Gamer Network. Archived from the original on December 4, 2021. Retrieved December 4, 2021. https://www.eurogamer.net/articles/2021-08-20-roblox-exploiting-young-game-developers-new-investigation-reports ↩

  198. Wen, Alan (August 20, 2021). "'Roblox' is allegedly exploiting young game developers". NME. BandLab Technologies. Archived from the original on December 4, 2021. Retrieved December 4, 2021. https://www.nme.com/news/gaming-news/roblox-is-allegedly-exploiting-young-game-developers-3024548 ↩

  199. Campbell, Kyle (December 15, 2021). "Roblox is facing accusations of being unsafe for children". For The Win. Archived from the original on December 18, 2021. Retrieved December 19, 2021. https://ftw.usatoday.com/2021/12/roblox-facing-accusations-unsafe-children ↩

  200. Nightangale, Ed (December 14, 2021). "Roblox accused of being an unsafe environment for children". Eurogamer. Gamer Network. Archived from the original on December 17, 2021. Retrieved December 17, 2021. https://www.eurogamer.net/articles/2021-12-14-roblox-accused-of-being-unsafe-environment-for-children ↩

  201. Chalk, Andy (December 14, 2021). "Roblox faces new allegations of being unsafe for children". PC Gamer. Archived from the original on December 17, 2021. Retrieved December 17, 2021. https://www.pcgamer.com/roblox-faces-new-allegations-of-being-unsafe-for-children/ ↩

  202. Sinclair, Brendan (December 13, 2021). "Roblox criticized for lack of safeguards for kids, stock-market-like collectibles". GamesIndustry.biz. Gamer Network. Archived from the original on December 17, 2021. Retrieved December 17, 2021. https://www.gamesindustry.biz/articles/2021-12-13-roblox-criticized-for-lack-of-safeguards-for-children-stock-market-like-collectibles ↩

  203. Batchelor, James (October 9, 2024). "Roblox refutes allegations of inflating metrics for investors and failing to protect minors". GamesIndustry.biz. Retrieved February 11, 2025. https://www.gamesindustry.biz/roblox-refutes-allegations-of-inflating-metrics-for-investors-and-failing-to-protect-minors ↩

  204. Cichacki, Shaun (August 13, 2024). "Why Turkey Banned Roblox, Explained". The Escapist. Archived from the original on September 19, 2024. Retrieved February 4, 2025. https://www.escapistmagazine.com/turkey-bans-roblox-for-the-protection-of-our-children/ ↩

  205. Cherian, Dona (March 16, 2021). "Fact check: Is Roblox unbanned in UAE?". Gulf News: Latest UAE news, Dubai news, Business, travel news, Dubai Gold rate, prayer time, cinema. Archived from the original on July 20, 2021. Retrieved January 13, 2025. https://gulfnews.com/technology/fact-check-is-roblox-unbanned-in-uae-1.1615811567142 ↩

  206. Larios, AGN-Brenda (January 8, 2021). "Gobierno de Guatemala alerta a padres de familia por videojuego Roblox - Agencia Guatemalteca de Noticias" (in Spanish). Retrieved February 6, 2025. https://agn.gt/gobierno-de-guatemala-alerta-a-padres-de-familia-por-videojuego-roblox/ ↩

  207. Chapple, Craig (August 7, 2024). "Turkey blocks access to Roblox". www.pocketgamer.biz. Archived from the original on August 9, 2024. Retrieved August 7, 2024. https://www.pocketgamer.biz/turkey-blocks-access-to-roblox/ ↩

  208. Stanton, Rich (August 8, 2024). "Turkey just straight-up banned Roblox for 'child exploitation'". PCGamer. Retrieved August 10, 2024. https://www.pcgamer.com/gaming-industry/turkey-just-straight-up-banned-roblox-for-child-exploitation/ ↩

  209. "Popüler oyun platformu Roblox 'çocuk istismarı' gerekçesiyle engellendi" [Popular gaming platform Roblox blocked for 'child abuse'] (in Turkish). BBC. August 7, 2024. Archived from the original on August 9, 2024. Retrieved August 9, 2024. https://www.bbc.com/turkce/articles/c0l8w6gr7zzo ↩

  210. Y. Xiao, Leon (December 5, 2023). "Loot box State of Play 2023: A global update on regulation". GamesIndustry.biz. Archived from the original on January 16, 2025. Retrieved February 4, 2025. https://www.gamesindustry.biz/loot-box-state-of-play-2023-a-global-update-on-regulation ↩

  211. D'Anastasio, Cecilia (February 7, 2025). "SEC Says Game Service Roblox Part of 'Active Investigation'". Bloomberg News. Retrieved February 11, 2025. https://www.bloomberg.com/news/articles/2025-02-07/sec-confirms-game-service-roblox-part-of-active-investigation ↩

  212. Shutler, Ali (February 11, 2025). "'Roblox' is being investigated by the US government". NME. Retrieved February 11, 2025. https://www.nme.com/news/gaming-news/roblox-is-being-investigated-by-the-us-government-3836974 ↩

  213. Weinberger, Matt (May 9, 2017). "This game turned players into $50,000-a-month entrepreneurs – now it has a plan to help them make $1.68 million a year". Business Insider. Archived from the original on November 30, 2018. Retrieved October 10, 2017. https://www.businessinsider.com/roblox-vp-of-developer-relations-grace-francisco-2017-5 ↩

  214. Conditt, Jessica (July 22, 2017). "Hobbyist developers will make $30 million via 'Roblox' this year". Engadget. Archived from the original on November 29, 2018. Retrieved October 10, 2017. https://www.engadget.com/2017/07/22/roblox-30-million-pay-out-developers-2017-how/ ↩

  215. Shanley, Patrick (November 25, 2019). "'Roblox Mobile' Crosses $1B in Lifetime Revenue". The Hollywood Reporter. Archived from the original on June 15, 2020. Retrieved June 15, 2020. https://www.hollywoodreporter.com/news/roblox-mobile-crosses-1b-lifetime-revenue-1257935 ↩

  216. Partleton, Kayleigh (June 26, 2020). "Roblox Mobile hits $1.5 billion in lifetime revenue". Pocket Gamer. Archived from the original on June 26, 2020. Retrieved June 26, 2020. https://www.pocketgamer.biz/news/73751/roblox-mobile-one-and-a-half-billion-usd-lifetime-revenue/ ↩

  217. Partleton, Kayleigh (October 22, 2020). "Roblox surpasses $2 billion in player spending on mobile". Pocket Gamer. Archived from the original on October 24, 2020. Retrieved October 23, 2020. https://www.pocketgamer.biz/news/74828/roblox-surpasses-2-billion-in-player-spending/ ↩

  218. Levy, Ari (April 8, 2020). "While parents Zoom, their kids are flocking to an app called Roblox to hang out and play 3D games". CNBC. Archived from the original on April 9, 2020. Retrieved June 27, 2020. https://www.cnbc.com/2020/04/08/roblox-is-seeing-a-surge-during-coronavirus-shelter-in-place.html ↩

  219. Handrahan, Matthew; Ling, Josh (July 21, 2020). "Adopt Me: The most popular game you've never played". Games Industry. Gamer Network. Archived from the original on October 28, 2020. Retrieved July 25, 2020. https://www.gamesindustry.biz/articles/2020-07-21-adopt-me-interview ↩

  220. Lawver, Bryan (July 28, 2020). "Roblox Developers To Make $250 Million In 2020 Thanks To Explosive Growth". Screen Rant. Archived from the original on November 1, 2020. Retrieved August 6, 2020. https://screenrant.com/roblox-creators-250-million-2020-monthly-players/ ↩

  221. "Games and interactive media earnings rose 12% to $139.9B in 2020". SuperData Research. Nielsen Company. January 6, 2021. Archived from the original on January 6, 2021. Retrieved January 6, 2021. https://web.archive.org/web/20210106144257/https://www.superdataresearch.com/blog/2020-year-in-review ↩

  222. Takahashi, Dean (January 10, 2017). "Roblox launches toys based on its user-generated games". VentureBeat. Archived from the original on November 30, 2018. Retrieved November 7, 2017. https://venturebeat.com/2017/01/10/roblox-launches-toys-based-on-its-user-generated-games/ ↩

  223. Foster, Allan (April 23, 2020). "The best Roblox toy". Chicago Tribune. Archived from the original on July 22, 2020. Retrieved July 21, 2020. https://www.chicagotribune.com/consumer-reviews/sns-bestreviews-toys-the-best-roblox-toy-20200423-esndl5pf7rf7rh6o27h2o3zyui-story.html ↩

  224. Fahey, Mike (January 12, 2017). "Roblox Gets Into The Toy Business". Kotaku Australia. Archived from the original on January 12, 2017. Retrieved September 3, 2020. https://web.archive.org/web/20170112174831/http://www.kotaku.com.au/2017/01/roblox-gets-into-the-toy-business/ ↩

  225. Fennimore, Jack (August 2, 2017). "Roblox Toys Wave 2 Hits Store Shelves This August". Heavy. Archived from the original on November 30, 2018. Retrieved November 7, 2017. https://heavy.com/games/2017/08/roblox-toys-wave-2-series-codes-figures-playsets/ ↩

  226. Robertson, Andy (February 19, 2019). "Roblox Toys Come Of Age With Collectable Desktop Series". Forbes. Archived from the original on October 31, 2020. Retrieved September 3, 2020. https://www.forbes.com/sites/andyrobertson/2019/02/19/roblox-toys-come-of-age-with-collectable-desktop-series/#712589037a6f ↩

  227. Tsai, Katie (April 13, 2021). "Roblox shares up after gaming platform partners with Hasbro for Monopoly and Nerf products". CNBC. Archived from the original on April 13, 2021. Retrieved April 13, 2021. https://www.cnbc.com/2021/04/13/hasbro-partners-with-roblox-to-develop-monopoly-and-nerf-products.html ↩